TORONTO, Feb. 17 /CNW/ - Asian Television Network International Limited
(ATN) (TSX: SAT) Canada's largest South Asian broadcaster and
distributor of World Class cricket, launched nine more impressive South
Asian Channels on Rogers Cable today.
Aimed at Canada's growing South Asian community, the new channels will
enhance Rogers' already strong offering of foreign and Canadian
services in Hindi, Punjabi, Bengali and English.
"We are delighted to launch these top entertainment and news choices for
our viewers," said Dr. Shan Chandrasekar, ATN's president and CEO.
"They will bring value-added to our popular Canadian third-language
services and help South Asians in Canada stay in touch with their
roots, both with imported and local programming. ATN's association with
Rogers dates back more than three decades and we are delighted that we
now have 33 of our compelling channels on Canada's most popular cable
The new services are:
ZOOM : A true Bollywood insider, zoOm brings to its viewers one of its
kind offering of the industry via hottest entertainment stories, big
shows, movies, trends and celebrity interviews every day. The channel
of choice for urban India, zoOm appeals to every film lover's
information needs on the enigmatic world of Hindi Cinema. Nothing sells
like Bollywood in India and zoOm is the only channel that connects over
80 percent of urban Indian households to 100% Bollywood.
TIMES NOW is India's most watched general English news channel that is
devoted to providing pure and relevant news to its viewers around the
clock. TIMES NOW has attained the leadership position by successfully
delivering news to its viewers in a vivid and insightful manner, since
its launch in January, 2006.
ATN MALAYALAM: ATN Malayalam is a Malayalam general interest channel
from Kerala, India featuring movies, news, sports, dramas & religious
AATH: Sony Aath is a first-of-its-kind dedicated Bengali film channel.
It's the only channel that offers complete, fun-filled movie
experience; all day, all through the week in Bengali language.
SAB TV: SAB offers fresh, innovative and relevant mix of comedy based
programming aimed at the young and old alike. Their shows tap into the
gamut of emotions that are experienced by the entire family making SAB
the first pure standalone comedy based channel.
PUNJJABI TV: Punjjabi TV is a channel with colors from every part of
Punjab. Punjjabi TV brings into your homes a part of Punjab every day.
With original shows, dramas, music, movies, chat shows, talk shows,
entertainment and information at its best.
CHANNEL I BANGLA: Channel i is the first 24 hours a day digital Bangla channel launched in October
1, 1999. Channel i with the slogan "Hridoya Bangladesh" (means Bangladesh in its heart) has been acclaimed as one of the leading
educational and entertainment Bangla channels.
NDTV GOOD TIMES: Launched in September 2007, the channel targets a
largely cosmopolitan, socially progressive audience that is young and
increasingly affluent, with an inclination towards better living. The
programming is presented with style, wit and intelligence by hosts who
are experts in their field
JUS PUNJABI: Jus Punjabi is the first American - Punjabi Television
station. Apart from the regular dramas & music, the channel also
features News bulletins covering the latest news from Punjab, Haryana &
New Delhi. Another highlight of the channel is the religious and
spiritual programming including daily Shabad Gurbani, Nitnem, Katha
from India and from local Gurudwaras; interviews with local politicians
and celebrities, and special programming aimed at women and young
ATN serves Canada's Asian community with 33 premium specialty television
channels. ATN offers its flagship general interest service, several
Bollywood movie channels with 800 movies a month, sports channels, news
channels, music channels, a lifestyle channel, spiritual channel and
several Regional Language channels. ATN is Canada's largest distributor
of World Class Cricket including ICC World Cup and Indian Premier
League (IPL). ATN operates the only South Asian Radio Service 24 hours
a day on XM across The United States and Canada. ATN is also the first
broadcaster in Canada to deliver South Asian Content on a mobile
ATN along with CTV and Rogers Media, was a Broadcast Partner for the
Vancouver 2010 Winter Olympic Games. ATN created history by delivering
more than 100 hours of live coverage in six languages on seven channels
across Canada. ATN has programming alliances with leading international
To subscribe to ATN and the new services, and for more details about
these services and programming schedules please visit www.asiantelevision.com.
SOURCE Asian Television Network International Limited
For further information:
B. Fulton CFO
Asian Television Network International Limited
Newmarket, Ontario L3Y 7B6