To ensure a smooth multichannel experience, CNW has created a helpful guide for sizing images to meet the spec requirements for some of the more common social networks and websites. Happy campaigning!
Monitoring trends and setting up social media alerts are both great ways to stay on top of industry developments. These trending topics can be a great source of inspiration for your next tweet, Facebook post and even news releases or pitch angles.
A social media audit is a way to ensure that your current strategy is delivering results before you build on it for next year. It also gives you some sweet ROI stats to share with your senior executives.
Done right, social media is an important part of your multichannel communications campaign. It is also notoriously comprised of tiny bits and pieces, all of which need to be managed in the right way, at the right time and with the right content for each platform. In the fight for ultimate social media mastery, here are our secret weapons.