.XXX Domains Bring New Online Opportunities

OTTAWA, Sept. 20, 2011 /CNW/ - .XXX, the newest top-level-domain (the suffix at the end of your website address such as .COM or .CA), is now available! Businesses are already applying for their .XXX domains during the first phase of availability, known as Sunrise, before it closes on October 28.

.XXX provides a designated online space for the adult community. For adult webmasters, it offers recognisability, more domain options, infrastructure and support all designed specifically for their industry. While only websites for members, providers and representatives of the adult community can be independently active, non-adult community members also have options.

Anyone can register a domain, and trademark holders have the option of permanently blocking their .XXX. "Blocks are possible, but we recommend registration whenever possible: it gives you an asset, allowing you to re-direct, resolve, block, and even change your mind whereas a block is permanent and out of your control," says Rob Villeneuve, CEO of Domainsatcost.ca. "As well, the registry is more inclined to grant registrations than blocks, so it's actually smarter for businesses to protect their trademark or existing domains by registering their brand's .XXX domain themselves."

"For members of the adult community, registering a .XXX domain offers a product that caters more exclusively to their industry," says Villeneuve. "We're expecting a lot of activity from the both the adult and non-adult community because of the opportunities that come with registering a .XXX domain, including improved SEO, navigability, and an opportunity for a more marketable domain name."

Two timed pre-launch phases allow businesses to apply for .XXX domains before they are general available late this year. As the first phase, Sunrise, is already open, businesses concerned with claiming their online assets and maintaining their brand are already applying for their .XXX domains. Canadian registrar Domainsatcost.ca is accepting applications during all these phases and is offering the lowest price for each phase. For more information on .XXX domains, visit Domainsatcost.ca's website at www.domainsatcost.com/xxx.

Domainsatcost.ca is Canada's best-priced full service domain registrar. A Momentous Corporation, Domainsatcost.ca is located in Ottawa, Ontario and services thousands of Canadians for all of their domain needs. To find out more, visit www.domainsatcost.ca.

SOURCE Domainsatcost.ca

For further information:

Alex Hosselet, Domainsatcost.ca Marketing Coordinator, at alex.hosselet@domainsatcost.ca or (613) 768-5113.

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