World's Leading Car Sharing Company Launches Service in Vancouver



    Zipcar Delivers Vancouverites Keys to Car Ownership Alternative

    VANCOUVER, April 5 /CNW/ - Zipcar announced today that it has launched
its service in Vancouver, British Columbia. Zipcar is opening Vancouver with
its largest launch fleet to date; 100 brand new vehicles comprised of 11 makes
and models to be located throughout Downtown, Kitsilano, Fairview, Commercial
Drive and Mount Pleasant.
    To make car sharing a viable alternative for all Vancouverites, Zipcar
also offers low membership fees with no deposit or monthly commitment, and
today launches with an industry leading fleet selection of vehicles, including
Toyota Prius Hybrid, MINI Hardtop and Convertible, Subaru Outback, and Toyota
Tacoma.
    "Our mission to remove personally-owned cars from urban streets is a
perfect match with Vancouver's leading green initiatives," said Scott
Griffith, CEO of Zipcar. "At Zipcar, we have seen that a switch from car owner
to car sharer sparks a behaviour change resulting in thousands of personally
owned cars coming off the roads. In addition, our members save money that was
wasted on under-used cars - a significant share of that savings will be spent
in the local economy."
    Zipcar is the world's largest car sharing operator. After a successful
Toronto launch and rapid growth of Canadian operations in 2006, this expansion
will help make car sharing a mainstream part of Vancouver life. Zipcar has
seen success in Canada and throughout the United States and London by
providing the industry leading member experience, including low membership
fees, simple, secure technology, low hourly and daily rates, 24/7 customer
service, simplified real-time billing, and all-inclusive rates that cover gas,
150 free kilometres, maintenance, designated parking, and comprehensive
insurance.
    With an average of 40% of Zipcar members getting rid of their vehicle or
deciding not to purchase one once they join the service, each Zipcar put on
the streets of Vancouver is expected to take 15-20 privately owned cars off.
Zipcar members also report they save more than $500 per month, drive
significantly less and are more likely to walk, bike, and use public transit.
On average, members report a 32% increase in public transit use, and an 80%
decrease in vehicle kilometers driven per year.
    Vancouver residents can now join Zipcar at www.zipcar.com for only $80,
and for a limited time Zipcar will also include $75 in free driving so that
urbanites can "kick the tires" and experience first hand why sharing is better
than owning. Rates in Vancouver start at $8.30 per hour and $59 per day (any
24 hour period), with gas, 150 free kilometres, parking and comprehensive
insurance included. With Zipcar there is never a deposit, monthly fee, or
unexpected charges. To join, residents and businesses simply need to have a
valid drivers license, be 21+ and meet safe driving standards.

    About Zipcar

    Zipcar is a leading urban lifestyle brand that provides an alternative to
car ownership to more than 90,000 consumer and business drivers worldwide. By
providing urbanites with hourly and daily access to fun, affordable, and
conveniently-located vehicles, Zipcar has grown to be the world's largest and
fastest growing car sharing service, currently operating more than 2,500
vehicles in London and 14 North American states and provinces, including
metropolitan Boston, Chicago, Minneapolis, New York, San Francisco, Toronto,
Washington, DC., and Vancouver. With Zipcar's award-winning technology,
accessing and using a Zipcar is as easy as getting cash from an ATM. In
minutes or up to a year in advance, members can reserve Zipcars online or by
phone, 24 hours a day, seven days a week. Zipcar members have automated access
to any Zipcar across North America and the United Kingdom using a "Zipcard" to
simply unlock the door and drive away. For more information, visit
http://www.zipcar.com.





For further information:

For further information: Simone Abt, Grey Worldwide Northwest PR, (604)
484-3272 or (604) 512-8714, Simone_abt@grey.net

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ZIPCAR

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