World Cancer Day, February 4, 2007 Marks Launch of World Cancer Campaign



    
    Messages offer healthy lessons parents can share with their children
    

    GENEVA, Jan. 30 /CNW/ -- It is an amazing statistic: 43 percent of cancer
cases can be prevented through healthy lifestyles established in childhood.
The World Cancer Campaign -- "Today's Children, Tomorrow's World" --
underscores prevention by sharing knowledge about lifestyle behaviors.
    
    (Photo: http://www.newscom.com/cgi-bin/prnh/20070130/CLTU006 )
    
    The International Union Against Cancer (UICC) -- a Geneva-based NGO --
and member organizations in 86 countries will launch the campaign on World
Cancer Day. Targeting parents, health-care professionals and policymakers, the
campaign presents a common theme: fostering healthy habits during childhood
can help prevent cancer later in life. (campaign.uicc.org)

    
    The World Cancer Campaign four key messages are:
    - Provide a smoke-free environment for children
    - Be physically active, eat a healthy diet, and avoid obesity
    - Learn about vaccines for virus-related liver and cervical cancers
    - Avoid over-exposure to the sun
    

    More than seven million people die from cancer and close to 11 million
new cases are diagnosed every year.  In 2006, cancer killed more people than
AIDS, malaria and tuberculosis combined. (facts.uicc.org)
    "Cancer strikes all segments of society in every country. The good news
is cancer is largely preventable," says Isabel Mortara, UICC executive
director. "The first steps toward prevention are education and action. That
needs to start with children."
    In addition to targeting individuals, the World Cancer Campaign
encourages policy decision-makers to put cancer on the public agenda.
    "Cancer control can only be effective if given priority at the highest
decision-making levels. Complacency and inaction on the part of the world
community will effectively contribute to more than 10 million deaths every
year by 2020," says Dr Franco Cavalli, UICC president.
    Former United States First Lady Barbara Bush, Her Royal Highness Lalla
Salma of Morocco, Nigerian President Olusegun Obasanjo, and tennis star Steffi
Graf are among those lending their voices to the World Cancer Campaign with
encouragement for those touched by cancer. (voices.uicc.org)
    The UICC is a global resource for action with more than 270 member
organizations in Africa, the Americas, Asia-Pacific, Europe, and The Middle
East. (http://members.uicc.org.)





For further information:

For further information: Europe, Middle East & Africa: J.J. Divino of 
International Union Against Cancer; Geneva, + 41 22 809 1878, or 
divino@uicc.org; Americas & Asia- Pacific: Washington +1-202-558-3583, Mexico 
City + 525 585 252806, or media@uicc.org

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INTERNATIONAL UNION AGAINST CANCER

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