Wireless Ronin Technologies Launches RoninCast for Automotive at Digital Signage Expo in Las Vegas



    MINNEAPOLIS, Feb. 20 /CNW/ -- Wireless Ronin Technologies, Inc. (Nasdaq:  
RNIN), a Minneapolis-based worldwide digital signage provider, announced today
the launch of its RoninCast(R) digital signage system specifically designed
for the automotive industry.  RoninCast for Automotive will be showcased at
the Digital Signage Expo held at the Las Vegas Convention Center on February
27-28, 2008.
    RoninCast for Automotive was developed based on the expertise gained from
the company's extensive experience in delivering large scale interactive sales
support solutions to automotive manufacturers and dealers.
    "RoninCast for Automotive has been designed to engage today's
sophisticated automotive shopper." said Jeffrey Mack, president and CEO of
Wireless Ronin Technologies, "We recognize that today's consumer has very
specific expectations and demands when they walk into an automotive
dealership. Our system not only addresses these expectations but also assists
the dealer in managing the sales process. RoninCast for Automotive is the
first of its kind for the automotive sector and is another example of our
commitment to pioneering innovative solutions for the digital signage
industry. Our initiatives in automotive exemplify our goal to provide
full-featured, industry specific solutions for each of the verticals that we
have targeted."
    The RoninCast for Automotive system includes a wireless approach to
managing and delivering real-time, sales-closing information to key areas of
the automotive dealership. Additionally, the new system includes fully
configurable network and content management software, dealer ad planner tools,
pre-packed content channels, hardware, technical support, and hosting.
Optional touch screens have the ability to interact with customers by
delivering detailed product information, competitive comparisons and dealer
inventory on demand.
    Beyond its in-dealership benefits, RoninCast for Automotive has also been
designed to meet the needs of special events like auto shows and mobile
marketing tours by integrating powerful lead generation and dealer locator
tools.
    "By providing the flexibility to integrate brand messaging with regional
and local dealer content, RoninCast for Automotive delivers a comprehensive
digital signage solution that addresses the ever-changing needs of today's
automotive marketers," explained Mr. Mack.
    Wireless Ronin Technologies is the Presenting Sponsor of the 2008 Digital
Signage Expo. For more information or to register to attend the conference,
please visit http://www.digitalsignageexpo.net/.
    
    About Wireless Ronin Technologies
    
    Wireless Ronin Technologies, Inc. (http://www.wirelessronin.com) is the
developer of RoninCast(R), a complete digital signage software solution
designed to address the evolving digital signage marketplace.  RoninCast
digital signage software provides clients with the ability to manage a digital
signage network from one central location.  The software suite allows for
customized distribution with network management, playlist creation and
scheduling, and database integration.  An array of services is offered by
Wireless Ronin to support RoninCast digital signage software, including
consulting, creative development, project management, installation, hosting
and training.  The company's common stock is traded on the NASDAQ Global
Market under the symbol "RNIN."
    This release contains certain "forward-looking statements" of expected
future developments, as defined in the Private Securities Litigation Reform
Act of 1995.  The forward-looking statements in this release refer to our
expectations regarding the benefits of our RoninCast system to the automotive
industry and other matters.  These forward-looking statements reflect
management's expectations and are based on currently available data; however,
actual results are subject to future risks and uncertainties, which could
materially affect actual performance.  Risks and uncertainties that could
affect such performance include, but are not limited to, the following: our
estimates of future expenses, revenue and profitability; the pace at which we
complete installations and recognize revenue; trends affecting our financial
condition and results of operations; our ability to convert proposals into
customer orders; the ability of our customers to pay for our products and
services; the revenue recognition impact of changing customer requirements;
customer cancellations; the availability and terms of additional capital; our
ability to develop new products and update existing products; our dependence
upon key suppliers, manufacturers and strategic partners; industry trends and
the competitive environment; the impact of losing one or more senior
executives or failing to attract and retain additional key personnel; and our
ability to successfully integrate the operations of acquired businesses. These
and other risk factors are discussed in detail in the Company's Current Report
on Form 8-K filed with the Securities and Exchange Commission on November 27,
2007.  The Company disclaims any obligation to update such forward-looking
statements after the date of this release.
    Wireless Ronin(R) and RoninCast(R) are registered trademarks of Wireless
Ronin Technologies, Inc.  All other trademarks referred to above are the
property of their respective owners.




For further information:

For further information: media, Holly Heitkamp, Marketing Specialist, 
+1-952-564-3560, hheitkamp@wirelessronin.com, or investors, John Witham, CFO, 
+1-952-564-3520, jwitham@wirelessronin.com, both of Wireless Ronin 
Technologies Web Site: http://www.wirelessronin.com                 
http://www.digitalsignageexpo.net

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WIRELESS RONIN TECHNOLOGIES, INC.

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