Wireless Data Usage Reaches New Heights in Canada



    - RIM's Jim Balsillie: Canada leads the world in BlackBerry penetration
    - Billion-dollar wireless data sector to triple in size by 2010
    - Text messaging volumes reach 30 million per day

    OTTAWA, Oct. 23 /CNW Telbec/ - The Canadian Wireless Telecommunications
Association (CWTA) today announced Canadians are expected to triple their use
of wireless data in the next three years, following their rapid embrace of a
range of innovative and affordable mobile data services including wireless
e-mail, text messaging and Internet access.
    Canadian carriers' leading North American innovations like intercarrier
text messaging, mobile satellite radio, unlimited music downloads, wireless
e-mail and wireless video calling, have spurred a rapid growth in data usage
by Canadians. Approximately 10% of the average Canadian's monthly cell phone
usage is now related to wireless data, according to figures provided by CWTA
member companies.
    With wireless service providers reporting data growth rates exceeding 50%
per quarter, CWTA expects spending to triple to more than $3 billion in the
next three years as Canadians increase their demand for non-voice wireless
services such as e-mail, social networking, Web browsing, music downloads,
mobile television, satellite radio and text, multimedia and instant messaging.

    Balsillie: Canadian Wireless a Real Success

    One contributor to and beneficiary of fast data growth in Canada has been
Research In Motion (RIM), maker of BlackBerry(R) smartphones - over 20 million
of which have been sold worldwide - and a CWTA member company.
    "Canada was the birthplace of the BlackBerry platform and Canada
continues to generate the highest per capita penetration of BlackBerry
smartphones in the world today," said Jim Balsillie, co-CEO of Waterloo,
Ontario-based RIM.
    "We are fortunate to be located in a country with a thriving wireless
industry that continues to offer businesspeople and consumers world-class
wireless data services. RIM works with hundreds of carriers internationally
and I am proud to say that the Canadian carriers and our collective success
are well respected within the worldwide industry."

    E-mail, Web Browsing and Beyond

    While Canadians continue to be among the world's top users of wireless
voice services, at an average of 400 minutes per month, they are also rapidly
increasing their consumption of wireless data services at both the consumer
and enterprise level. Whether it's sharing music, photos and videos with
friends and families, mapping meetings and jobsites on the go with GPS, or
connecting to corporate Intranets via wireless PC cards in their laptops,
Canadians have been quick to utilize the vast array of Third Generation, or
3G, products and services available on the country's national high speed
wireless networks.
    Canadian wireless carriers offer a range of unlimited Internet access and
text messaging plans that have helped spur the fast growth of such wireless
data services.

    Text Messaging Booming

    CWTA also reports that text messaging volumes continue to soar in Canada
since inter-carrier text messaging service, a North American first, was
launched in the spring of 2002. Text messaging usage has more than doubled
each year since the introduction of the inter-carrier service.
    "Canadians are now sending approximately 30 million text messages per
day," said Peter Barnes, CWTA President & CEO. "Preliminary numbers for the
first nine months of 2007 total almost 7 billion, compared to the 4.3 billion
in all of 2006."

    Canadian Wireless Telecommunications Association (CWTA)

    CWTA is the authority on wireless issues, developments and trends in
Canada. It represents cellular, PCS, messaging, mobile radio, fixed wireless
and mobile satellite carriers as well as companies that develop and produce
products and services for the industry. Visit the Association's Web site at
www.cwta.ca.

    This news release contains forward-looking statements which represent
CWTA's best judgment as to what may occur in the future. However, actual
outcome and results are not guaranteed and are subject to certain risks,
uncertainties and assumptions, and may differ from what is expressed.




For further information:

For further information: Marc Choma, CWTA, (613) 233-4888 ext. 207,
mchoma@cwta.ca

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Canadian Wireless Telecommunications Association

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