BORNEM, Belgium, Jan. 26 /CNW/ - Project PROTECT 7-7 is nearing
completion. The project is the brainchild of Antwerp (Belgium) art
photographer Wim Tellier, who surprised the world in 2007 with his 600 square
meter baby pictures in various large cities in the world and even on the Santa
Monica Pier in Los Angeles. From January 26 through February 6, an art
installation of 30,000 square meters will be installed in Antarctica, the
Protect 7-7 is an expansion of Wim Tellier's trademark: the integration
of gigantic pictures in chosen environments. This creates mega-installations
that are then photographed from the air by Wim Tellier. On January 26 the team
will leave for the South Pole. Polar expert Alain Hubert will lead the
expedition for this first art exposition ever on the seventh continent.
Last year Wim Tellier took photos on six continents. For each continent
he made an enlargement. Through a worldwide 300-people network 4,500 children
were photographed. In addition, for each continent he took photographs of one
older person sunning. The children made colored drawings on Plexiglas and
showed them to Wim Tellier who took pictures of them. The children made
drawings based on the theme: "their dreams and our planet's future." Tellier
had all these children make their drawings on a Plexiglas plate because he
wanted to give each work its own identity. All these dreams were brought
together by means of six enlargements. The objective was to emphasize that
each dream depends on who made it.
PROTECT 7-7 should grow into a worldwide, multi-layered photographic art
project, where continents, elderly and children form the work basis for a
gigantic carousel of ideas. The seven continents represent the Earth, the
elderly their "heritage", the 4,500 children the future and dreams.
Uniting the six continents on the seventh continent - a neutral place was
chosen to emphasize that we live all together on the same planet. The
installation consists of six people sunning on Antarctica. This refers to the
Global Warming problems.
The elderly were photographed naked, but their vital parts were covered
with down to emphasize man's vulnerability.
The installation will be set up at the South Pole in front of the
Princess Elisabeth Station, which serves as a unique landmark. The huge
photographs have now arrived there, after travelling two months by ship.
Together these photos weigh three tons. The print work for the photographs was
an unprecedented technical feat. After all, each photo is 18 gigabytes in
The installation will be exhibited on Antarctica from January 26 through
February 6, 2009. The installation will travel to Antwerp in April 2009 where
it will be accessible for the general public for the first time. Then the
installation will be sent to New York.
Part of Wim Tellier's trademark is that he tries to fund his projects by
selling enlargements. These enlargements are cut into pieces and for an
affordable price every one can buy a unique piece measuring 80/80 cm (edition
1/1). That way, people can acquire a part of Protect 7-7. One fourth of the
total 7,500 pieces was already sold, mainly through the project's website:
http://www.protect77.com, which has already been visited by people from more
than 155 countries.
Wim Tellier's previous project, W-Wish, was a major success and all
enlargements were sold. For each piece sold, PROTECT 7-7 donates a percentage
to the International Polar Foundation.
For further information:
For further information: Wim Tellier, I-WATCH PRODUCTIONS, Benedenstraat
69, 2880 BORNEM, Belgium, Tel. +32(0)479-321-768 or +32(0)485-41-01-73, email:
email@example.com or firstname.lastname@example.org