LONDON, Nov. 28, 2011 /CNW/ - Global business and technology think-tank
FutureWorld has crafted a series of bold scenarios of the world beyond
2020, intended to create powerful debates around their impact on
business, government and society.
Says FutureWorld founder and author Wolfgang Grulke: "We see a world
'beyond 2020' that is the most competitive ever. It's a world in which
taking risks is safer than doing nothing. Incrementalism will simply
not cut it anymore."
Very few organisations are preparing for a radical future. "It's a
reality of life that the future is never urgent - until intrepid
leaders make it so," said Grulke.
So what awaits us in the World Beyond 2020?
The end of 'products' and 'manufacturing'
A quarter of retail products are manufactured (3D-printed) at the point
of use. Many expensive 'products' have morphed into free 'services'.
Retail and professional services reinvented
75% of all retail is online. Malls are entertainment for the rich. Most
business processes are audited in real time.
Business on digital steroids
Everything that can be automated is. And customer service has been
'outsourced' to the people who know it best - customers themselves.
100 is the new 60
Bio and nanotech industries have revolutionised healthcare and disease
prevention. Those who will live to 200 have already been born. Now
there is talk of life beyond 500.
The third youth revolution
Age and experience no longer equals power. Youngsters commit the largest
crimes (mostly electronic), are fighting virtual wars and managing the
most complex investment portfolios.
Everyone is connected - and it's a basic human right
In this world of 'digital plenty', the idea of the 'haves' and
'have-nots' is out-dated - there are only the 'haves' and the
Nothing is forgotten - everything can be googled
Everything we do in business and in our personal lives is stored in The
Cloud and available anytime, anywhere and on any device.
Size means nothing
Being connected is everything. Even the smallest business has access to
virtually unlimited computing power and sophisticated software, in the
cloud. New competitors are turning old industries upside-down.
'Eco-wars' have polarised the world. Only the previously rich West still
has green passions, but can't afford the consequences.
Water is the new scarcity and the new opportunity. Legislation gives
every product a 'water index'. Bottled water is now the preserve of the
Leaders have learnt to thrive in a ubiquitously open and transparent
world - beyond the luxury of hierarchies and control. They understand
the future as well as the past. They network their dreams and inspire
The detail behind these scenarios, and more, a downloadable presentation
and hundreds of 'MindBullets' are available at
FutureWorld is a global network of inspirational business practitioners.
We help organizations understand their future business context, choose
their ideal future and fast-track its creation.
SOURCE FutureWorld International
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