WestJet announces expanded eastern triangle service

Airline unveils improved schedule for business travellers backed by new service promise

CALGARY, Feb. 7 /CNW/ - WestJet today announced details of an initiative aimed to better serve the needs of business travellers flying between Toronto and Montreal as well as Toronto and Ottawa.

"This initiative demonstrates our commitment to offer the business traveller what they need in this important market," said Bob Cummings, WestJet Executive Vice-President, Sales, Marketing and Guest Experience. "We're building on our great service, offering new features and conveniences that make WestJet a compelling and relevant choice for our guests travelling on business. This announcement is the springboard for other strategic initiatives that are planned to improve the value we provide for business travellers."

Beginning May 2, 2011, WestJet will offer 10 flights each business day between Toronto and Montreal and nine flights each business day between Toronto and Ottawa. Flights will be offered at peak business times and depart from dedicated easy-access gates at these airports.

Details of WestJet's eastern triangle service are as follows. All times are EDT.

    <<
    ---------------------------------------------
      Toronto-Montreal          Montreal-Toronto
      departure times            departure times
    ---------------------------------------------
           7 a.m.                     7 a.m.
           8 a.m.                     8 a.m.
           9 a.m.                     9 a.m.
          12 p.m.                    12 p.m.
           2 p.m.                     2 p.m.
           4 p.m.                     4 p.m.
           5 p.m.                     5 p.m.
           6 p.m.                     6 p.m.
        7:30 p.m.                     7 p.m.
       10:30 p.m.                  8:30 p.m.
    ---------------------------------------------


    ---------------------------------------------
    Toronto-Ottawa              Ottawa-Toronto
    departure times             departure times
    ---------------------------------------------
           7 a.m.                     7 a.m.
           8 a.m.                     8 a.m.
           9 a.m.                  9:30 a.m.
          12 p.m.                    12 p.m.
           2 p.m.                     2 p.m.
           4 p.m.                     4 p.m.
        5:30 p.m.                     5 p.m.
        6:30 p.m.                     6 p.m.
       10:30 p.m.                  7:30 p.m.
    ---------------------------------------------
    >>

WestJet will also introduce new conveniences for guests travelling on these flights, including no fees to take an earlier or later flight on the same day and complementary wine and beer on board. Also, guests who join WestJet's Frequent Guest Program will receive 25 bonus WestJet dollars for every three one-way flights flown in the triangle between May and August.

In addition, a new service promise will see guests travelling on these routes offered 50 per cent off their next Toronto-Montreal or Toronto-Ottawa flight if their aircraft is delayed by more than 30 minutes. If a guest's flight is cancelled and they cannot travel at the new time, they will receive full credit for the cost of their ticket plus 50 per cent off their next Toronto-Montreal or Toronto-Ottawa flight.

"Our low cost structure allows us to comfortably price the triangle at considerably lower levels throughout the fare structure," continued Bob Cummings. "This enhanced value proposition combined with our strong Frequent Guest Program and WestJet RBC World MasterCard program, will respond to the needs of business travellers. Our WestJetters are looking forward to earning a significant amount of the business travel market in the triangle."

About WestJet

WestJet is Canada's favourite airline, offering scheduled service throughout its 71-city North American and Caribbean network. Inducted into Canada's Most Admired Corporate Cultures Hall of Fame and named one of Canada's best employers, WestJet pioneered low-cost flying in Canada. WestJet offers increased legroom, leather seats and live seatback television provided by Bell TV on its modern fleet of 93 Boeing Next-Generation 737 aircraft. With future confirmed deliveries for an additional 42 aircraft through 2017, WestJet strives to be one of the five most successful international airlines in the world.

    <<
    Connect with WestJet on Facebook at www.facebook.com/westjet
    Follow WestJet on Twitter at www.twitter.com/westjet
    Subscribe to WestJet on YouTube at www.youtube.com/westjet
    >>

SOURCE WestJet

For further information: Media contact: Robert Palmer, Media Relations, telephone: 1-888-WJ-4-NEWS (1-888-954-6397), email: media@westjet.com


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