Wendy's Names Paul Kershisnik as SVP of Marketing Strategy and Innovation, and Tad Wampfler as SVP of Supply Chain Management




    New Appointments Add Significant Talent and Experience to Senior
Management Team

    DUBLIN, OHIO, March 5 /CNW/ - Wendy's International, Inc. (NYSE:  WEN)
today announced that it has named Paul Kershisnik as Senior Vice President of
Marketing Strategy and Innovation, a new position, and Tad Wampfler as Senior
Vice President of Supply Chain Management.

    Kershisnik is responsible for the newly expanded Innovation and Strategy
Group, in Marketing, which is comprised of research and development, strategic
insights and operations innovation. This group will drive innovation and
create supporting marketing strategies for the Wendy's brand. Kershisnik will
report to Ian Rowden, Executive Vice President and Chief Marketing Officer

    "Paul is a seasoned professional whose leadership skills have been
apparent throughout a 21-year career with some of the world's best-known
consumer brands, including Pizza Hut/PepsiCo, General Mills and Sprint,"
Rowden said. "He has an impressive track record of success in motivating teams
to achieve higher results."

    Kershisnik has extensive U.S. and international experience in all aspects
of marketing from strategic planning, product development and packaging, to
advertising and promotions. Most recently, he served as Vice President of New
Product Innovations and R&D for Mrs. Fields Famous Brands in Salt Lake City.

    Kershisnik holds an M.B.A. from Brigham Young University and a B.S. from
the University of Utah.

    Wampfler to Lead Wendy's Supply Chain

    Tad Wampfler will lead Wendy's Supply Chain function as Senior Vice
President of Supply Chain Management, reporting to Kerrii Anderson, Chief
Executive Officer and President.

    "Tad has an excellent background for this position, with strong technical
skills in supply chain, as well as experience in leadership and operations
positions," Anderson said. "He will play an important role improving our
supply chain and distribution performance, and will be a key member of the
Wendy's team working with Marketing, Research and Development, Operations,
Quality Assurance, Information Technology."

    Most recently, Wampfler was President and CEO of Supply Chain Management
Services, Inc. (SMS) in Atlanta, a franchisee owned co-op that managed the
supply chain for 3,500 food service accounts for a number of brands including
Church's, Popeyes and Cinnabon. While at SMS, he led a restructuring of the
business model, established a long-term strategic plan and turned around the
business from an operating loss to a profit.

    Previously, Wampfler was Vice President of Global Supply Chain and
Quality Assurance for Dunkin' Brands, Inc., which operates and franchises more
than 12,000 quick-service restaurants worldwide. He joined Dunkin' in 1995 as
DVP of Operations in the Southeast, and was promoted to the head of supply
chain in 1999.

    Wampfler has an M.B.A. from The Wharton School of Business at the
University of Pennsylvania and a B.A. from the University of Toledo.

    "We're excited about the positive direction of our business in recent
months, and the new products and marketing initiatives we have planned for
2007," Anderson said. "We have a strong team that will be even stronger with
Paul's and Tad's leadership."

    Safe Harbor statement

    Certain information in this news release, particularly information
regarding future economic performance and finances, and plans, expectations
and objectives of management, is forward looking. Factors set forth in our
Safe Harbor under the Private Securities Litigation Reform Act of 1995, in
addition to other possible factors not listed, could affect the Company's
actual results and cause such results to differ materially from those
expressed in forward-looking statements. Please review the Company's Safe
Harbor statement at http://www.wendys-invest.com/safeharbor.

    Wendy's International, Inc. overview

    Wendy's International, Inc. is one of the world's largest and most
successful restaurant operating and franchising companies. More information
about the Company is available at www.wendys-invest.com.

    MULTIMEDIA AVAILABLE:
http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5347913




For further information:

For further information: Wendy's International, Inc. Analyst Contacts:
John Barker, 614-764-3044 john_barker@wendys.com or David Poplar, 614-764-3547
david_poplar@wendys.com or Media: Denny Lynch, 614-764-3553
denny_lynch@wendys.com

Organization Profile

WENDY'S INTERNATIONAL, INC.

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