Volkswagen Canada Offers SIRIUS Satellite Radio as Standard Equipment in 2 New Models



    
    - Newly redesigned 2008 Touareg 2 and Triple White New Beetle Convertible
      will feature SIRIUS Satellite Radio as standard equipment

    - SIRIUS factory installation program underway with Rabbit, Jetta, New
      Beetle, New Beetle Convertible, Passat Sedan, Touareg and Passat Wagon
      vehicles
    

    TORONTO, April 10 /CNW/ - SIRIUS Canada, the country's number one choice
for satellite radio, today announced that Volkswagen Canada will offer SIRIUS
Satellite Radio as standard equipment in 2 new vehicle models. The new 2008
Touareg 2 and special edition Triple White New Beetle Convertible will feature
SIRIUS Satellite Radio as standard equipment. The new vehicles were recently
unveiled at the 2007 Vancouver Auto Show as part of a North American premiere.
    Volkswagen Canada will offer factory-installed SIRIUS Satellite Radio
receivers bundled with a three month subscription to SIRIUS Canada's premium,
full-time 110 channel satellite radio service. With the addition of the new
Touareg and New Beetle Convertible Triple White, a total of 7 Volkswagen
models are now available with SIRIUS Satellite Radio in Canada including the
Rabbit, Jetta, New Beetle, New Beetle Convertible, Passat Sedan, and Passat
Wagon.
    "We're pleased to expand our exclusive agreement with Volkswagen Canada
to make Canada's number one choice for satellite radio standard equipment in
two of Volkswagen's newest models," said Mark Redmond, President and CEO,
SIRIUS Canada Inc. "SIRIUS offers drivers and their passengers an unrivaled
entertainment experience featuring commercial-free music and unique sports,
news and entertainment programming that is simply not available anywhere
else."
    "VW drivers enjoy having SIRIUS in their vehicles and Volkswagen Canada
is proud to now make SIRIUS standard equipment in these new vehicles," said
John White, Executive Vice-President of Volkswagen Canada Inc. "Now more
Volkswagen drivers will be able to experience SIRIUS' premium programming and
digital quality sound."

    About SIRIUS Canada

    SIRIUS is Canada's number one choice for satellite radio with 110
full-time channels broadcast from studios in Vancouver, Toronto, Montreal and
New York. SIRIUS offers 100% commercial-free music plus premium sports, news,
talk and entertainment programming from North America's most recognizable and
respected personalities and brands. SIRIUS offers listeners unparalleled
coast-to-coast signal coverage and digital quality sound broadcast from three
high-orbit satellites.
    SIRIUS is the Official Satellite Radio Partner of the CFL, NFL, NASCAR,
NBA and NHL, and broadcasts live play-by-play games of the CFL, NFL, NBA and
NHL, as well as live NASCAR races.
    SIRIUS products for the car, truck, home, RV and boat are available in
more than 3,500 retail locations, including Best Buy, Canadian Tire, Centre
Hi-Fi, Costco, Dumoulin, Future Shop, Home Hardware, London Drugs, Staples,
The Source By Circuit City, Visions, Wal-Mart and 2001 Audio Video. All SIRIUS
programming is available for a monthly subscription fee of only $14.99.
    SIRIUS Canada's automotive partners include Aston Martin, Audi, BMW,
Chrysler, Dodge, Ford, Jaguar, Jeep, Land Rover, Lexus, Lincoln, Mazda, MINI,
Pana-Pacific, Subaru, Toyota, Volkswagen and Volvo.
    Click on www.siriuscanada.ca to listen to SIRIUS live, or to purchase a
SIRIUS radio and subscription.





For further information:

For further information: Media Contact: For SIRIUS Canada: Jeff Roman,
Corporate Communications, SIRIUS Canada, (T) (416) 513-7434, (E)
jroman@siriuscanada.ca; For Volkswagen Canada: Patrick Saint-Pierre, Public
Relations, Volkswagen Canada Inc., (T) (905) 428-5858, (E)
patrick.saint-pierre@vw.com

Organization Profile

SIRIUS CANADA

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890