The Globe and Mail partners with Viigo to bring smartphone users
news, scores, standings and results from Olympic events in Beijing
TORONTO, Aug. 11 /CNW/ - Viigo Inc. (www.viigo.com), developer of the
popular mobile content and services delivery platform for smartphones, today
announced a partnership with The Globe and Mail, Canada's leading and most
read online newspaper (www.theglobeandmail.com), to provide smartphone users
with mobile, interactive and real-time information from the 2008 Summer
Olympics being held in Beijing, China.
This partnership creates a mobile version of Canada's national newspaper
and its associated websites, complete with comprehensive coverage of the
Beijing Olympics this summer. Free to download from www.viigo.com/globeandmail
and www.getviigo.com/gam, the Viigo mobile application delivers news and
information in several categories, including News, Stocks, Travel, Local
Interest, and as a special addition for this summer, the Beijing 2008 Olympic
"Viigo's partnership with The Globe and Mail lets millions of Olympic
fans get all the information, updates, and statistics the world games have to
offer, delivered, live, to the palm of their hand," said Mark Ruddock, CEO,
Viigo. "From the most popular events such as swimming, soccer, gymnastics and
basketball to the more unique events showcased in the Olympics such as
steeple-chase and slalom kayaking, no matter what sport you want to follow or
what country you root for, Viigo will deliver you the information you want,
wherever you are."
Users that select Viigo's Beijing 2008 service will be automatically
subscribed to a series of mobile information channels from The Globe and Mail
relating to this summer's Olympic games, including insightful broad news
coverage, breaking news stories, individual competitor and country statistics,
scores, medal results, and a listing of upcoming Olympic events. Users can
personalize the information they get from Viigo, and can even customize their
Beijing 2008 Olympic service by selecting specific sports and events to track
in real time. From daily medal counts to the latest news and results
categorized by sport, Viigo users can keep their finger on the pulse of this
year's Olympic games, anywhere and at any time.
"The Viigo mobile service delivers new levels of interactivity,
permitting access to exclusive online content and providing a new opportunity
for our readers to stay up to date on the latest news from The Globe and Mail,
while on the go," said Roger Dunbar, VP, Digital Media and Business
Development of The Globe and Mail. "This initiative serves to further The
Globe and Mail's commitment to combine the best journalism with innovation and
convenience. With the expertise of The Globe's line-up of award-winning sports
writers and the worldwide interest around the Olympic games, our readers are
the ultimate winners."
The Beijing 2008 Olympics service on Viigo will be available for both
BlackBerry and Windows Mobile smartphones.
Viigo Inc. develops and markets one of the world's most popular mobile
content and services applications for smartphones. With over 5,000 channels
and information services, Viigo's community of subscribers enjoys
up-to-the-minute access to news, weather, sports, stocks and finance,
entertainment and blogs in one intuitive, simple, freely downloadable
application. Founded in 2004, Viigo Inc. is a privately held company with its
corporate headquarters in Toronto, Ontario, Canada.
To download Viigo on your smartphone, visit www.getviigo.com/globeandmail
from your mobile browser. To see a complete list of Viigo's current partners,
visit www.viigo.com/partnership/overview .
About The Globe and Mail
The Globe and Mail, Canada's national newspaper, is a division of
CTVglobemedia, a dynamic multi-media company, which also owns CTV Inc.,
Canada's number-one private broadcaster.
For further information:
For further information: Media Contacts: Cathy Mertl, VP, Product
Marketing, Viigo, firstname.lastname@example.org, (416) 640-9915; Teresa Pagnutti,
Environics Communications, email@example.com, (416) 969-2721