Video B-Roll via On-Demand and Satellite - Health Canada Approves ATRIPLA, The First Once-Daily Single Tablet Regimen For HIV



    TORONTO, Oct. 17 /CNW/ - The following B-Roll is available at the listed
times and coordinates:

    Broadcast Quality MPEG2 file download URL:
    http://cnw.pondeserver.com/story_details.asp?fn=141

    Live Satellite Coordinates:

    
    DATE OF FEED:      Wednesday October 17, 2007
    TIME OF FEED:      2:00 pm EDT - 2:30 pm EDT
    CO-ORDINATES:      Anik F2 C, Transponder 7B
                       Audio subcarrier 6.2 and 6.8
                       Downlink frequency 3980 vertical
    TOC                CFA TX 1
    

    STORY SUMMARY: Health Canada has granted approval of ATRIPLA(TM)
(a-trip-la) (efavirenz 600 mg/emtricitabine 200 mg/tenofovir disoproxil
fumarate 300 mg) for treatment of HIV-1 infection in adults. With this Notice
of Compliance (NOC), ATRIPLA becomes the first ever once daily single tablet
regimen for HIV intended for use as a stand alone therapy or in combination
with other antiretroviral medications in Canada.

    BACKGROUND INFORMATION:

    HIV (Human Immunodeficiency Virus) is the virus that causes AIDS
(Acquired Immunodeficiency Syndrome). People with HIV are diagnosed with AIDS
when the virus has damaged their immune system to the point that they may no
longer be able to successfully fight infection.

    2006 marked the 25th anniversary of the start of the AIDS epidemic. The
first cases of HIV/AIDS were reported by the U.S. Centers for Disease Control
and Prevention (CDC) in June 1981.

    In 2006, it was estimated that more than 61,000 people in Canada were
living with HIV infection (including AIDS). Of these, approximately 27% were
estimated to be unaware of their infection.

    SHOT LIST:
    Packaging and manufacturing
    HIV patient
    Scientific research and lab
    ATRIPLA animation

    STATIONS, FOR FURTHER INFORMATION, PLEASE CALL: Chris Davison, Quarry
    Integrated Communications at (519) 570-2020 (ext. 2237).

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    (416) 863-5615

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Please contact broadcast@newswire.ca to get immediate access.
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welcomed.





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