Video B-Roll Via On-Demand - Canadian Tire unveils new 'small market store concept' designed specifically for rural markets



    TORONTO, July 17 /CNW/ - The following B-Roll is available at the listed
times and co-ordinates:

    On-Demand Coordinates/URL:

    CNW Broadcast On-Demand provides free, secure and easy-to-use broadcast
quality material direct from our website to accredited journalists worldwide.
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    DATE: July 17, 2008
    TIME: 10:00AM ET

    http://cnw.pathfireondemand.com/viewpackage.action?packageid=77

    STORY SUMMARY: On Thursday, July 17, Canadian Tire will open the doors of
two of its first small market stores with the grand opening of its store in
Hearst, ON, and soft opening in Deep River, ON. The two new stores are the
first of four test locations planned for 2008. Take a virtual tour of this new
small market store and its key features.

    SHOT LIST:

    Virtual tour of the store with shots including:
    Exterior of old store vs. exterior of new store
    Exterior façade
    Outside compound/Garden Centre
    Site for gas bar
    Front vestibule with auto, home, hardware, sports and seasonal icons
    Customer care area
    Seasonal area
    Mark's Work Wearhouse
    Tool area
    Automotive area with tire wall
    Automotive Service Centre
    Aerial shot of the interior of the store

    STATIONS, FOR FURTHER INFORMATION, PLEASE CALL: Lisa Gibson, 416-544-7655
or lisa.gibson@cantire.com.

    For technical information DURING the satellite feed, please call CNW at
(416) 863-5615.
    Please contact broadcast@newswire.ca to get immediate access.
    As with all CNW Broadcast feeds, this release is offered for your free
and unrestricted news use. Comments regarding the content and quality are
welcomed.





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For further information: CNW BROADCAST, TORONTO (416) 863-9350

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