Vancouver tech entrepreneur is only Canadian on Fast Company's list of most creative people in business

VANCOUVER, May 20, 2011 /CNW/ - Vancouver tech entrepreneur Ms. Shahrzad Rafati, founder of BroadbandTV, is the only Canadian to join household names such as Oprah Winfrey, Conan O'Brien, and key industry players such as Sebastian Thrun of Google and Andy Mooney from Disney on Fast Company magazine's 2011 list of top 100 most creative people in business. Fast Company magazine is the world's leading progressive business media brand.

In 3 short years, Rafati's company, BroadbandTV, has partnered with content providers such as the National Basketball Association (NBA) to help curate, and match user-created video content with online advertising opportunities.

BroadbandTV is helping change the relationship between "pirates" and corporate content providers. BroadbandTV identifies positive and potentially revenue-generating fan-created content and helps its partners claim it, put advertising against it and generate revenue.

"Corporations no longer look at piracy as a black and white issue," explained Rafati. "Instead of battling against their most enthusiastic fans, they're starting to realize there's more value in working with them. We're helping companies identify and take control of their content and generate revenue from it.

The next big step for the company is a mobile app that will suggest video content, often from BroadbandTV's content, for users based on their interests and personal preferences.

Shahrzad Rafati emigrated to Canada in 2000, studied Computer Science at The University of British Columbia and upon graduation founded BroadbandTV.  BroadbandTV has curated more than hundreds of thousands of videos and monetized billions of impressions generating millions of ad dollars for its clients.

The full list of Fast Company's 100 Most Creative People in Business 2011 is available at: http://www.fastcompany.com/most-creative-people/2011/full-list

About BroadbandTV
BroadbandTV is a media and technology company that brings together content owners, network operators and advertisers to create economically sustainable online and mobile video business models.  BroadbandTV specializes in the aggregation, optimization, distribution and monetization of video content via Internet Protocol (IP) and Wireless Networks. More information about BroadbandTV is available at http://broadbandtvcorp.com

SOURCE BroadbandTV Corp.

For further information:

Media Contact:

Shahrzad Rafati
CEO, Broadband TV Corp
C: 604.779.4915
srafati@broadbandtvcorp.com

Greg Johnson
C: 604 866 6986
gjohnson@pacegroup.com

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BroadbandTV Corp.

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