United appoints Genoa as investor relations firm



    EDMONTON, March 3 /CNW/ - S. Jorstad, Chairman, President and CEO of
United Protection Security Group Inc. (UPSG or the Company), a Canadian based
company, trading on the TSX Venture Exchange, under the symbol (TSX-V: UZZ)
announces that the Company has appointed Ali Mahdavi and Kevin O'Connor
operating under Genoa Management Limited ("Genoa") of Toronto as its investor
relations advisor and independent capital markets counsel, subject to TSX
Venture Exchange approval. Genoa's mandate will be to focus on developing and
expanding the network of investors, analysts, and financial intermediaries.
    Genoa was chosen for its experience and affiliations with firms that
specialize in Canadian and U.S markets and its connection in the Investment
Banking community. The Company anticipates that this appointment will broaden
the scope of its marketing and awareness campaign in the domestic and
international markets.
    The contract commenced on March 1, 2008 and will be for a one year period
with renewal options. Genoa will be compensated as follows:

    
    -   A fixed monthly fee of six thousand ($6,000) per month for the term
        of the contract.
    -   250,000 options (5 year life) at a strike price based on Board of
        Director approval at the next Board of Directors meeting scheduled
        for April 15, 2008.
    

    Mr. Ali Mahdavi states "We are delighted to have been selected by UPSG as
the investor relations and capital markets advisors and look forward to a long
and successful relationship."
    United Protection Security Group Inc. is committed to creating awareness
in both US and Canadian markets as a strategy to increase shareholder value
with the objective of obtaining continuous coverage with buy-side and
sell-side analysts.

    About United Protection Security Group Inc.
    -------------------------------------------
    United Protection Security Group Inc. is an established security
protection company focused on high impact, high visibility, and high risk
security situations, coupled with one of the broadest ranges of traditional
private security services in the industry.
    Delivering 21st Century Solutions to centuries old problems through a
network of 'Elite Private Protection Professionals'.
    Pro - Active and Progressive Management has moved the company into the
ranks of one of the most dynamic security companies in Western Canada. With a
strong foundation and a dedicated professional management team, we are moving
forward into the next level in our development strategy.
    United Protection Security Group Inc. is committed to providing its
clients with a "superior quality service" at a competitive price. It is
further committed to providing its employees and associates with the
assistance, support, and opportunity to maximize their individual potential
for excellence, peak performance and personal growth. It is the Company's
policy and highest priority to protect the health and welfare of all its
clients and employees and their respective property.

    Certain statements contained in this press release, including statements
which may contain words such as "could", "should", "expect", "anticipate",
"believe", "will", and similar expressions and statements relating to matters
that are not historical facts are forward looking statements. Such forward
looking statements involve known and unknown risks and uncertainties which may
cause the actual results, performances or achievements of UPSG to be
materially different from any future results, performances or achievements
expressed or implied by such forward looking statements. Such factors include
changes in external market conditions, demand for the company's services,
availability of capital, the company's ability to attract and retain key
personnel and other factors.

    Stock Awareness Activities

    To find out more about United Protection Security Group Inc. (TSX-V:
UZZ), visit our website at www.unitedprotection.com
    To join the 'request for information', 'email alert' data base, go to the
web page www.unitedprotection.com and click the tab 'request information' and
follow the Prompts.

    The TSX Venture Exchange has neither approved nor disapproved the
    information contained herein.

    (Signed)

    ------------
    Sig Jorstad
    President
    United Protection Security Group Inc.

    %SEDAR: 00010325E




For further information:

For further information: For further investor and media relations
inquiries contact: Genoa Management Limited, Ali Mahdavi, Kevin O'Connor,
(416) 402-7300, www.genoa.ca; Corporate Office, (780) 465-8108, Toll Free,
1-877-465-1708, iruzz@unitedprotection.com

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United Protection Security Group Inc.

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