Two new lines of business for RV enthusiasts along with valuable partnerships granting discounts - La Capitale General Insurance targets the watercraft and caravan/motorhome market as a stand-alone line of business



    QUEBEC, March 12 /CNW Telbec/ - La Capitale General Insurance continues
its pursuit within the recreational vehicle insurance field with its RV
Solutions Insurance(TM) product, by enhancing its scope to now include
watercraft and caravan/motorhome insurance (all types) as a stand-alone
insurance product. There is no obligation to obtain a home or automobile
insurance contract in order to purchase watercraft, caravan and/or motorhome
insurance. La Capitale is, once again, the first direct writer to offer such a
product without an intermediary.

    
    Everything needed for a watercraft

    RV Solutions Insurance for watercrafts offers distinctive coverage to all
boating enthusiasts, including :

    - The boat, its fixed equipment and its inboard and inboard/outboard
      motors
    - Motors, including portable fuel tanks and related equipment
    - Fixed or portable electronic and communication equipment
    - Accessories, trailers and cradles
    - Personal effects and the personal property of guests

    In addition to comprehensive coverage, La Capitale General Insurance
offers considerable discounts such as 15% when equipped with a tracking system
and 10% when bearing antitheft markings. Furthermore, when insured with La
Capitale, the navigational limits expand generously, extending all the way to
the port of New York, the Gulf of St-Lawrence waters, the Great Lakes and
certain Alberta lakes. A brand new and complete insurance product for all
individuals with "sea legs".
    La Capitale is also proud to announce the arrival of Mr. Mario Larosée as
a new affiliated agent. Mr. Larosée brings with him more than 20 years of
experience in the marine insurance field. His watercraft market expertise and
knowledge ensures a considerable breakthrough in this sector for La Capitale.

    Tailored caravanning

    Whether insurance is needed for a motorhome, a caravan and even a
stationary caravan, La Capitale General Insurance offers their RV insurance
without insisting on the home or automobile insurance as well. Coverage is
tailored to motorhomes and to each type of caravan, accompanied by enticing
discounts (e.g.: for various theft- deterrent systems, multi-vehicle, and so
on).
    To caravan and motorhome owners, La Capitale offers, free of charge, the
benefits of CAP Roadside Assistance, a complete support system that includes
roadside emergency services, personalized road itineraries and much more. For
a motorhome, a premium credit is granted for the vehicle's storage period - an
exclusive benefit in this domain! Numerous other advantages are proposed based
on the type of RV, such as waiver of depreciation in the event of a loss,
reimbursement for the return of a travel trailer (in the event of theft or
total loss affecting the towing vehicle), added personal property coverage,
etc. Regardless of caravan or motorhome type, all policyholders will be
enchanted by the coverage offered through La Capitale General Insurance.

    Valuable partnerships... leading to discounts!

    VRcamping.com is an important Internet community comprised of over 30,000
members, all of whom share the same passion for caravanning. Via the Internet
site www.vrcamping.com, members can discover all there is to know about their
passion: current events, tips, various product information, informative
newsletters, a discussion forum, and so on. The founders of the site have
built a cohesive relationship with their membership through a monthly
newsletter that provides various opportunities, such as Spanish courses,
classified ads, etc. La Capitale General Insurance is proud to offer a 10%
discount on motorhome or caravan insurance premiums to all VRcamping.com
members.
    Furthermore, it is a great pleasure to announce that La Capitale has
established a partnership with one of the most important independent
publications in the recreational vehicle's field, the magazine Vie en plein
air. Each new policyholder who teams up with La Capitale for their motorhome
or caravan insurance needs, will receive a free, one-year subscription to the
Vie en plein air magazine. Here is another example of a partnership designed
to provide added-value benefits to La Capitale General Insurance clients.

    Context

    Last October, La Capitale General Insurance announced that they were
becoming the first direct writer to target the recreational vehicles' market
with RV Solutions Insurance(TM). At the onset, this new insurance program was
designed for all snowmobile, ATV, motorcycle and motorhome enthusiasts. The
program now adds another notch or two to its belt, by extending its reach to
all types of caravans, as well as watercrafts. Overall, this program offers a
wide range of coverage tailored to each type of RV. Since its inception, the
number of policyholders continues to grow by leaps and bounds, with a
clientele that is more than satisfied with such an innovative product, both in
terms of comprehensive coverage and competitive pricing. There is no doubt
about La Capitale General Insurance being proud to offer, to all RV
enthusiasts, the choice of dealing with a direct writer, without the use of an
intermediary!

    About La Capitale General Insurance

    La Capitale General Insurance, who was celebrating its 30th anniversary in
2006, ranks within the five largest insurers in Quebec. Furthermore, in 2006,
the company was awarded the title of Best Employer of the year, for the second
time in four years, within the context of the Best Employer Challenge, large
firms' category. La Capitale General Insurance employs close to 800
individuals, providing services through a network of 22 branches throughout
the province, in addition to a wide and exclusive network of affiliated
agents. Including their wholly-owned subsidiary, L'Unique General Insurance,
their total written premium volume now reaches 435 million dollars, placing La
Capitale General Insurance as a sizeable leader in the damage insurance
industry.
    




For further information:

For further information: Audrey Bouchard, Communication and Public
relations Consultant, La Capitale General Insurance, (418) 266-9662,
1-800-561-7279, audrey.bouchard@lacapitale.com

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LA CAPITALE GENERAL INSURANCE INC.

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