Canada's premier winter sports organization teams up with the first
parent-approved social network for tweens to create a unique interactive
online community for young skiing and snowboarding fans
OAKLAND, Calif., Nov. 26 /CNW/ --
CORE NEWS FACTS
-- Premier winters sports organization Canadian Ski Council
(www.skicanada.org) partners with imbee.com (www.imbee.com) in order
to create a unique, fun and interactive social networking and blogging
environment for Grade 5 SnowPass program youth members.
-- The goal of the Canadian Ski Council is to increase participation in
recreational snowboarding, alpine and cross-country skiing in Canada.
-- For over ten years the Canadian Ski Council has been introducing Grade
5 students to skiing and snowboarding with the Grade 5 SnowPass.
-- The Grade 5 SnowPass program offers Canadian school children enrolled
in Grade 5, or 10 years old (born in 1997), up to three free days of
skiing or snowboarding at each participating ski area in the region in
which they live.
-- Grade 5 SnowPass applications are also available at www.snowpass.ca,
the newly redesigned SnowPass website. Once their application is
processed by the CSC, children participating in the Grade 5 SnowPass
program will receive a booklet that includes up to three ski-free
coupons per ski area, and discounts or rebates on lessons and
equipment rentals. Some participating areas also offer a bonus Grade 6
coupon that can be used next season.
-- imbee.com (www.imbee.com) is the industry's first security-based
blogging and interactive social networking destination designed
specifically for kids ages 8-14.
-- Industrious Kid (www.industriouskid.com) is the parent company of
imbee.com and develops premium online destinations which are
"purpose-built" for the rapidly expanding population of children now
accessing and using the Internet.
-- Families and educators can be assured that imbee.com offers
unparalleled member protection including user authentication, content
privacy, controlled scope of publishing, and a parental dashboard for
insight and control.
-- imbee.com has been recognized by the national Internet safety
organization Web Wise Kids (www.webwisekids.org), a non-profit that is
dedicated to empowering today's youth to make wise choices online and
has equipped over 2 million young people to be their own first line of
defense from online dangers.
-- imbee.com recently received four out of five stars in a stand-alone
review by Common Sense Media (www.commonsensemedia.org), a
non-partisan, not-for-profit organization that reviews all forms of
media including websites.
-- "We're very excited to offer this kind of winter experience to
Canada's children with the Grade 5 SnowPass program and we're glad to
offer added value to the program with imbee.com. Imbee.com will
provide SnowPass holders with a unique, safe, fun and interactive
social networking and blogging environment for them to use." says
Colin Chedore, President of the Canadian Ski Council.
-- Tim Donovan, Vice President of Marketing, Industrious Kid - "We are
thrilled to have the opportunity to partner with Canada's leading
winter sports organization the Canadian Ski Council and their
wonderful Grade 5 SnowPass program. Together we are able to promote
the fun, healthy lifestyle that winter based sports and activities to
can offer to our young subscribers."
-- Canadian Ski Council [www.skicanada.org]
-- Grade 5 SnowPass [www.snowpass.ca]
-- Industrious Kid [www.industriouskid.com]
-- About imbee.com [www.imbee.com/about]
KEY WORDS, TECHNORATI/del.ici.ous TAGS
Social Networking, Internet Safety, User Generated Content, Online
Collaboration, New Media, New Media Literacy, School Blogging, Tweens, Kid
Destinations, Education Technology, Edtech, Industrious Kid, imbee.com,
Parenting, Kids, Web 2.0, MySpace, Social Media,
RSS FEED TO MEDIA AND/OR BLOG
About Canadian Ski Council
The Canadian Ski Council is a national, not-for-profit association whose
mandate is to promote recreational skiing and snowboarding in Canada.
About Industrious Kid, Inc.
Industrious Kid is an innovative company that develops premium online
destinations that are purpose-built for the rapidly expanding population of
children now accessing and using the Internet. The company's age-appropriate
solutions strike a unique balance between the fun and stimulation that
children desire and the safety and guidance that their parents demand.
Industrious Kid's first product is imbee.com, a secure social networking and
blogging destination designed specifically for kids ages 8 to 14. The company
is headquartered in Oakland, Calif.
For more information about Industrious Kid and imbee.com, please visit
For further information:
For further information: Tim Donovan, Founder - VP Marketing of
imbee.com, (510) 725-4104, email@example.com; or Natalie Laplante of the Canadian
Ski Council, (905) 212-9040, firstname.lastname@example.org Web Site:
http://www.industriouskid.com, http://www.imbee.com, http://www.skicanada.org,