TORONTO, June 18 /CNW/ - TVO, Ontario's public educational media
organization, announced today that it is bringing its acclaimed,
thought-provoking programming to Joost(TM) (www.joost.com), the world's first
broadcast-quality Internet television service.
"Partnering with Joost offers TVO new potential to expand our audience
and increase the impact of our unique content in the borderless digital
space," said Lisa de Wilde, TVO's Chief Executive Officer. "Now more and more
people in Canada will be able to discover, on demand, just how true we are to
our vision of empowering citizens through educational media, and to our
promise that TVO 'makes you think'."
Long known for its brave, bold and provocative documentaries, TVO will
fittingly launch its Joost video channel with a sampling from its wide-ranging
library of powerful documentary films. Viewers will be able to watch, share
and interact with full-length offerings such as the Juno award-winning
Escarpment Blues, Vienna 1900, and Canada's War in Colour. New titles will be
added monthly, and will be available for viewing to Joost.com users in Canada.
Plans are also underway to introduce more TVO content to Joost in the future.
TVO is Ontario's public educational media organization and a trusted
source of interactive educational content that informs, inspires, and
stimulates curiosity and thought. TVO's vision is to empower people to be
engaged citizens of Ontario through educational media.
Founded by Janus Friis and Niklas Zennstrom, Joost brings video and
social interaction together online. All of video on Joost is professionally
produced and streams on-demand to people around the world for free in a
high-quality format. Today, Joost has more than 30,000 program elements,
including more than 400 television series and 1,200 movie and short film
For further information:
For further information: Media Contacts: Jill Javet, Director, Corporate
Relations, E-mail: firstname.lastname@example.org, Phone: (416) 484-2630 (office), (416)
230-6869 (mobile); Jeffrey Dunk, Strategic Communications Specialist, E-mail:
email@example.com, Phone: (416) 484-2735 (office), (647) 226-3414 (mobile)