Pizza Nova Named Official Pizza of the Toronto International Film
TORONTO, Sept. 4 /CNW/ - ...Lights, Camera, Pizza? For it's 2nd year,
Toronto-based Pizza Nova is a sponsor and the official Pizza of the Toronto
International Film Festival (TIFF), September 4-13/08.
Throughout the Festival, Pizza Nova's Taste Patrol team, (uniformed Pizza
Nova employees driving Pizza Nova branded vehicles, will be sampling over
15,000 delicious slices to TIFF patrons waiting in line at several
high-traffic locations: Roy Thomson Hall, Cinema Scotiabank Theatres, the
Ryerson Theatre and the VISA Screening Room at the Elgin Theatre. There will
be five to 10 sampling opportunities at each venue. Including on-site sampling
at the TIFF headquarters at Yonge & Dundas Square on Saturday September 6.
Enhancing the feedback process, TIFF patrons sampling the gourmet slices
can instantly text their feedback using their mobile phones for a chance to
win "Pizza for a Year" from Pizza Nova.
For the past two months, Pizza Nova's Taste Patrol team has made over
40 stops handing out free slices and swag at select locations in Toronto
including parks, local businesses and summer festivals.
To complement the sampling program during the Festival, Pizza Nova has
also produced 25,000 custom TIFF Mystery Gift Cards. These Film
Festival-themed cards are loaded with mystery values ranging from $2-$100 and
can be redeemed at all participating Pizza Nova Ontario locations until
October 19/08. Gift cards will be distributed via TIFF Industry and Public
Bags and by the Taste Patrol team.
"We are passionate about our product and are thrilled to be serving the
official Pizza at this year's Film Festival," said Stephanie Angelone,
Director of Marketing, Pizza Nova. "We can't think of a better way of getting
up close and personal with our customers than by providing them with a taste
of our newest gourmet products as they wait in line to see some of the world's
most highly anticipated films."
ABOUT PIZZA NOVA
Founded in 1963, Toronto-based Pizza Nova is a family-operated business
with over 120 locations in Southern Ontario and now four locations in Québec.
Specializing in fresh toppings, Pizza Nova serves over 4 million pizzas
annually and offers a wide range of menu items including salads, lasagna,
panzerotti, toasted sandwiches, chicken wings and their famous baby back ribs.
Pizza Nova locations offer delivery, pickup and some sit-down service. They
are also lauded for their community involvement. Visit pizzanova.com.
For further information:
For further information: Stephanie Angelone, Pizza Nova Take-Out Ltd.,
(416) 439-0051, firstname.lastname@example.org