Timothy's World Coffee and Habitat for Humanity: Brewing up a Better Community on LatteBené Day



    TORONTO, Sept. 23 /CNW/ - This Thursday, your morning latte will taste a
whole lot sweeter when Timothy's World Coffee presents its third annual
LatteBené day. Purchase a latte at any Timothy's World Coffee on Thursday,
September 25, and Timothy's will donate the proceeds to Habitat for Humanity
Canada.
    Timothy's World Coffee believes in the great work done by Habitat for
Humanity Canada, and shows its support through several fundraising
initiatives, including the annual LatteBené Day. To date, Timothy's World
Coffee Restaurant locations have raised over $68,000 for Habitat for Humanity
Canada The support doesn't stop with cash, though; five franchisee partners
will also be awarded the opportunity to participate in a Habitat build,
enabling them to support growth in their own community.
    Community support has been a cornerstone of Timothy's corporate culture
for more than 30 years. Timothy's has established direct partnerships with
coffee farmers and their communities; all LatteBenés are made with 100%
Rainforest Alliance Certified coffee, which supports growers in Brazil who are
dedicated to the careful and sustainable use of the land.
    "On LatteBené Day, our customers get more than the best-tasting latte
around," said George Michel, CEO for Timothy's Coffees of the World. "They
also get the opportunity to help strengthen their community. We invite
everyone to come out for a LatteBené and help build a home!"
    "We are excited about this year's LatteBené day and deeply appreciate
Timothy's commitment to improving communities" said David Hughes, President
and CEO, Habitat for Humanity Canada. "People can enjoy their favourite latte,
knowing they are helping Habitat for Humanity give a hand-up to Canadian
families."

    ABOUT TIMOTHY'S
    Timothy's World Coffee is a pioneer in producing the highest standard of
specialty coffee in North America. For the last 30 years, Timothy's has
roasted the finest Arabica beans from throughout the world in its own roasting
facility. These beans are roasted to highlight the unique characteristics of
the land in which they were grown. Roasting coffee beans is an exact science
and Timothy's rigorous testing ensures that each batch is roasted to
perfection. This results in specialty coffee with the richest aroma and
flavour possible. The demand for Timothy's products in North America has
resulted in over 100 million cups of Timothy's World Coffee being served
annually in a variety of formats. Timothy's coffees are Sourced Organic, Fair
Trade, Rainforest Alliance Or Women In Coffee. Timothy's - Perfection in every
cup!

    ABOUT HABITAT FOR HUMANITY CANADA
    Habitat for Humanity Canada is a national, non-profit, faith-based
organization working for a world where everyone has a safe and decent place to
live. The mission of the organization is to mobilize volunteers and community
partners in building affordable housing and promoting homeownership as a means
to breaking the cycle of poverty. Habitat for Humanity Canada was founded in
1985, consists of over 30,000 volunteers and 72 affiliate organizations from
coast to coast, and is a member of Habitat for Humanity International which
spans 93 countries, has built nearly 300,000 homes, and is now building a new
home every 21 minutes.





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