Ground-Breaking Collection of Interactive Web-Based Multimedia Courseware
for Organic Chemistry Now Available at http://flashchem.nelson.com/
TORONTO and FREDERICTON, New Brunswick, April 11 /CNW/ -- Thomson Nelson
and the University of New Brunswick recently announced the launch of Organic
Chemistry Flashware, a ground-breaking collection of interactive web- based
multimedia courseware designed for studying and teaching organic chemistry
created by professor Ghislain Deslongchamps.
The son of a renowned chemistry professor, Dr. Ghislain Deslongchamps
played with 3-D models of molecules as well as Lego blocks while growing up in
Sherbrooke, Quebec. Inheriting his father's life-long love of chemistry, Dr.
Deslongchamps went on to establish his own impressive research record,
inventing a patented method to manufacture anticancer drugs. But it was in
the classroom at the University of New Brunswick that he found his true
Teaching from static two-dimensional media such as a blackboard or a
textbook, Deslongchamps was surprised to find that even the brightest students
struggled to conceptualize chemical reactions at the molecular level. Students
needed help to visualize reactions and other dynamic chemical concepts. In
1999, the use of computers in the classroom was still in its infancy.
Nevertheless Dr. Deslongchamps took a sabbatical leave to learn a computer
animation program and set out to build a library of interactive multimedia
animations to enhance both the teaching and learning experience of organic
Over the next six years, Dr. Deslongchamps grew this novel concept into
over 130 multimedia learning objects that became Organic Chemistry Flashware.
To great acclaim, he presented Organic Chemistry Flashware to his teaching
colleagues at the prestigious Gordon Research Conferences, an international
forum for the presentation and discussion of frontier research in the
biological, chemical and physical sciences, and their related technologies.
Professors were asking Deslongchamps how they and their students could
purchase Organic Chemistry Flashware. Lacking resources and know-how to
develop and market his technology, his hopes of commercializing Flashware
began to flounder. That is, until a colleague introduced him to the editorial
team at Thomson Nelson.
With an excellent presence in the organic chemistry market worldwide,
Thomson Nelson immediately saw the value in Organic Chemistry Flashware and
provided important feedback from its reviewer panel and Chemistry Editorial
Advisory Board. This helped Deslongchamps shape the final product so it would
be readily accepted by the market. In a matter of months Thomson Nelson and
UNB signed a worldwide, exclusive license for Organic Chemistry Flashware.
Deslongchamps is now planning to expand the Flashware(TM) platform to
include general chemistry and sees possibilities in biology, biochemistry, and
other physical sciences. From a child playing with models around the kitchen
table to delivering animated chemical reactions to students over the Internet,
Dr. Deslongchamps along with the University of New Brunswick and Thomson
Nelson are helping to foster the next generation of chemistry researchers in
Canada and around the world.
Organic Chemistry Flashware animations are now available from Thomson
Nelson and can be purchased individually or as an institutional subscription.
The subscription is valid for 12 months (plus a one-month student grace
period) from the time of purchase and can be accessed from any Flash(TM)-
enabled computer connected to the Internet at http://flashchem.nelson.com/.
About Ghislain Deslongchamps
Ghislain Deslongchamps is a professor of chemistry at the University of
Brunswick and holds a cross-appointment to the faculty of computer science. He
holds a PhD from UNB (1989) and was NSERC postdoctoral fellow at the
Massachusetts Institute of Technology (1989-91). His research activities
include molecular recognition, pharmaceutical chemistry, computer-assisted
molecular design, and visualization in chemical education. Co-advisor to
UNB's Biology-Chemistry program, he is also co-creator of the "Biocomputing in
Drug Design" course series, and co-director of the UNB Shad Valley program.
About the University of New Brunswick
Founded in 1785, the University of New Brunswick is one of the oldest
public universities in North America and Canada's oldest English-speaking
university. It is a comprehensive, multi-campus organization with students
and alumni from around the world. UNB is the largest academic base in New
Brunswick, with more than 9,000 full-time students, including over 1,400
graduate students and 355 PhD students, and 800 faculty and research staff.
UNB's office of research services patents and license inventions, finds and
develops collaborations between companies and university researchers, and
assists in the creation of spin-off ventures.
About Thomson Learning and Thomson Nelson
Thomson Learning delivers state-of-the-art, tailored learning solutions
for colleges, universities, professors, students, reference centers,
government agencies, corporations and professionals around the world. These
solutions are delivered through specialized content, applications and services
that foster academic excellence, professional development and provide
measurable advantage to its customers. Thomson Learning's mission is to shape
the future of global learning by delivering consistently better learning
solutions for learners, instructors, and institutions. Thomson Nelson
(www.nelson.com) is a leading provider of books and online resources for the
educational market in Canada, maintaining over 30 interactive Web sites and
publishing a wide range of core and supplemental electronic products.
For further information:
For further information: Lindsay Brown, Director, Public Relations of
Thomson Learning, +1-203-539-8634, Lindsay.email@example.com; or Sandra
Howland, Communications & Marketing for University of New Brunswick,
+1-506-458-7968, firstname.lastname@example.org Web Site: http://www.thomson.com/learning