TORONTO, Dec. 14 /CNW/ - With 10 days to go, The Salvation Army is
appealing to generous Canadians to support its annual Christmas campaign.
While the campaign is ongoing, some locations are reporting a significant
drop in donations from previous years, and many are less than halfway to their
local objectives. As you prepare for Christmas, consider giving to The
Salvation Army to support vulnerable and marginalized people in your
Poverty is at the root of many of the social problems The Salvation Army
sees every day, from homelessness to substance abuse to families going without
toys, food or even heating at Christmas. Funds raised go directly to support
Salvation Army programs that combat poverty in local communities across
Canada. These programs serve 1.5 million people each year.
"The Christmas campaign is an extremely important time," says Graham
Moore, Territorial Secretary for Public Relations and Development. "Given that
15 to 20 percent of our annual fundraising revenue comes during the Christmas
season, we are asking that Canadians give generously."
There are hundreds of Christmas kettles and bell-ringers located
throughout the country, but donations can also be made by calling
1-800-SAL-ARMY (725-2769), online at www.SalvationArmy.ca or by dropping your
donation off at any Salvation Army location.
This year, you can host your own online Christmas kettle. Customize your
kettle webpage and then invite others via e-mail to fill your kettle with
secure online donations. To become an online bell-ringer, visit
The Salvation Army is an international Christian organization that began
its work in Canada in 1882 and has grown to become the largest
non-governmental direct provider of social services in the country. The
Salvation Army gives hope and support to vulnerable people today and everyday
in 400 communities across Canada and 113 countries around the world. The
Salvation Army offers practical assistance for children and families, often
tending to the basic necessities of life, provides shelter for homeless people
and rehabilitation for people who have lost control of their lives to an
When you give to The Salvation Army, you are investing in the future of
marginalized and overlooked people in your community.
News releases, articles and updated information can be found at
For further information:
For further information: Andrew Burditt, Territorial Public Relations
Director, The Salvation Army, (416) 845-8231,