The Salvation Army Launches Executive on a Mission



    Salvation Army Canada Launches Pilot Program For 'Everyday Executives' to
    Volunteer Overseas

    TORONTO, Jan. 22 /CNW/ - The Salvation Army announced today a pilot
program that will give Canadian volunteers an opportunity to make
extended-length, overseas mission trips to help people in need. While
celebrities grab most of the headlines for charitable work in developing
countries, there are many Canadians with the time and the means to lend their
support and expertise in parts of the world where people are less fortunate.
The first mission, to launch in February 2008, will be made into a documentary
film about five Salvation Army World Missions Programs in Tanzania, Africa.
    "We want to harness the talents and abilities of everyday Canadians who
are looking to do something meaningful with their free time," said Brian
Burditt, Director of The Salvation Army World Missions program in Canada.
"This program gives everyday people with a strong desire and motivation to
help others the opportunity to make contributions in real, constructive and
rewarding ways."
    As part of the program, The Salvation Army World Missions Office will
work with interested volunteers who will travel with teams from the Army on
missions trips around the world. Some of these programs include:

    
      -   Tanzania: HIV/AIDS Medical Care
      -   Malawi: Adult Literacy
      -   Kenya: Goat Banking Programs
    

    Initially, volunteers to the pilot program will be asked to provide the
primary source of funding for their missions. As the program develops, The
Salvation Army will seek corporate and institutional donors to underwrite
significant portions of the overseas work.
    Aine Curran, a small business owner from Toronto, will be the first
volunteer to embark on a mission.
    "I suspect that the corporate community will really embrace this
program," said Curran. "For Type-A business personalities, this is the perfect
getaway, because it allows you to help others while using your day-to-day work
skill set."
    During her three-week trip to Tanzania, she will visit Rung'abure,
Koleli, Kemange, Tarime, Moshi and Dar es Salaam. In addition to filming for
the documentary, she plans to send back regular dispatches to update the
progress of her trip, which will be featured on www.SalvationArmy ca. The
Salvation Army will develop a short documentary that will be used to recruit
new members for the program and help raise corporate funding for future
missions.

    About The Salvation Army:

    The Salvation Army is an international Christian organization that began
its work in Canada in 1882 and has grown to become the largest
non-governmental direct provider of social services in the country. The
Salvation Army gives hope and support to vulnerable people today and everyday
in 400 communities across Canada and 113 countries around the world. The
Salvation Army offers practical assistance for children and families, often
tending to the basic necessities of life, provide shelter for homeless people
and rehabilitation for people who have lost control of their lives to an
addiction.

    News releases, articles and updated information can be found at
    www.SalvationArmy.ca.





For further information:

For further information: Media Contact: Matt Meenan, For The Salvation
Army, (202) 289-4001, mmeenan@xenophonstrategies.com; Andrew Burditt,
Territorial Public Relations Director, The Salvation Army, (416) 845-8231,
andrew_burditt@can.salvationarmy.org;


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