TORONTO, Nov. 13 /CNW/ - The Royal Canadian Geographical Society launched
the second generation of its groundbreaking Canadian Atlas Online at a public
event held today at the Ontario Science Centre.
Coinciding with the 20th anniversary of Geography Awareness Week, the
event featured students from three Toronto schools who participated in The
Canadian Atlas Online's "Cross-Country Challenge," a virtual journey of
discovery designed to test their geographical knowledge. The "Cross-Country
Challenge" is available online until January 31, 2008
(www.canadiangeographic.ca/atlas/ccc) for the Canadian public to enjoy.
Maintaining the Society's tradition of bringing Canada's geography to
life, the 2007 edition of The Canadian Atlas Online boasts an expanded
inventory of timely thematic modules, including Climate Change and the Rivers
of Canada. Content is richly illustrated with slide shows, narrated video
vignettes and animated graphics, along with games and interactive
questionnaires. The site's popular mapping tool currently features 1:50,000
scale data, providing users with street-level detail. The Learning Centre has
doubled the number of curriculum-linked lesson plans, keeping The Canadian
Atlas Online at the forefront of geographic resources for educators.
First launched in April 2005, The Canadian Atlas Online marries the
ancient art and science of cartography with state-of-the-art technology. Fully
bilingual, it is a trusted and frequently consulted geographic resource that
makes learning about Canada fun for millions of Canadians; it attracts up to
500,000 page views each month. Detailed maps combined with thematic sections
weave the stories of Canada's people, culture, environment, history and
heritage together into a compelling celebration of our nation.
"Geography opens the door to understanding ourselves and our relationship
to our natural landscape," says Gisèle Jacob, president of The Royal Canadian
Geographical Society. "It helps all Canadians investigate such current issues
as the impact global warming will have on their daily lives and whether
Canada's worldclass forests can withstand a rise in the Earth's temperatures.
Human geography showcases the history, culture, aspirations and innovation of
Canadians. The Canadian Atlas Online makes geography relevant, and we're proud
to put this vital online tool in the hands of all Canadians and to inspire
The Royal Canadian Geographical Society is Canada's largest scientific
and educational organization with more than 220,000 members. Founded in 1929,
it serves the mandate "to make Canada better known to Canadians and the
world." The Royal Canadian Geographical Society publishes the award-winning
Canadian Geographic and géographica magazines, sponsors educational programs
and scholarships, and provides grants for research and expeditions. It also
hosts The Great Canadian Geography Challenge each year, a national student
competition designed to foster an interest in geography among young Canadians
and to raise the profile of geography with teachers and the public.
In developing The Canadian Atlas Online, The Royal Canadian Geographical
Society, in partnership with the Canadian Council for Geographic Education,
relied on the expertise of Banfield Seguin Limited for the site architecture
and design and DBx Geomatics for the mapping design and implementation. Since
2005, The Canadian Atlas Online has received a Webby Award, MSN Sympatico Site
of the Day, Macromedia Site of the Day, GIS User Site of the Day, as well as
several other mapping and technology honours.
Funding for The Canadian Atlas Online has been provided by the Department
of Canadian Heritage through the Partnerships Fund of the Canadian Culture
Online program. TD Bank Financial Group is the founding corporate sponsor of
The Canadian Atlas Online.
To experience The Canadian Atlas Online, visit
For further information:
For further information: Diane Chaperon-Lor, Telephone: (416) 653-0849,
Cellphone: (416) 788-8271, E-mail: firstname.lastname@example.org