The Hockey Theme Returns to Canadians on RDS and TSN



    
    -- New digital recording by members of the Toronto Symphony Orchestra
       revisits original 1968 version; will air nationally for the first time
       in years --
    -- National public opinion survey shows 2 in 3 hockey fans have emotional
       attachment to song --
    

    TORONTO, Sept. 25 /CNW/ - CTV Inc. unveiled today its brand new recording
of The Hockey Theme. Carefully restored with the respect deserved of a
national icon, the new, classic rendition was recently recorded by 54 members
of the Toronto Symphony Orchestra. For the first time in years, The Hockey
Theme will once again be heard nationally in both French and English Canada
when it is featured in the openings of NHL games on RDS (beginning Oct. 10)
and TSN (beginning Oct. 14). Big, brassy and bold, the new recording revisits
the original 1968 version and protects the legacy of "Canada's second national
anthem" for years to come.

    (xx)Media Note: Hear the new recording now at www.ctvmedia.ca/tsn.

    "There is absolutely no substitute for this national treasure," said Rick
Brace, President, Revenue, Business Planning and Sports, CTV Inc. "We are
thrilled to bring The Hockey Theme back to Canadians from coast-to-coast with
a classic version that fully embraces the spirit of its original creation.
We've taken great pride in blending the heritage of the song with the best
digital technology available, creating a stunning rendition sure to resonate
with hockey fans across the country."
    Following CTV's acquisition of The Hockey Theme in June, the network
commissioned a national public opinion survey by Nanos Research to explore
more deeply the passionate association Canadians have to the song. The results
were unequivocal: two in three Canadian hockey fans said they had a strong
emotional attachment to the song, with Canadian NHL hockey fans valuing The
Hockey Theme as much as the Peace Tower as a national symbol.(*)
    As a result, it was determined that The Hockey Theme should be lovingly
restored to its classic glory, using 21st century technology to make it better
than ever before. Led by award-winning conductor Darren Fung, 54 elite members
of the Toronto Symphony Orchestra participated in an exhaustive and emotional
two-day recording session earlier this month. Using cutting-edge digital
technology, the orchestra recorded for hours on end in an effort to lay down
the perfect track.
    "I'm so grateful for the care that CTV has exercised in this first class
restoration of the song," said composer Dolores Claman. "They have treated me
as a member of their family. I'm so pleased to see that the song is now in the
hands of people that cherish it."
    Additionally, CTV Inc. brought on board Peter Houston, the original
recording engineer of the song and a long-time collaborator of Ms. Claman, to
consult during the mixing process. John Ciccone, music consultant and former
administer of The Hockey Theme, was also involved at every stage in the
process.
    The result is a new rendition that evokes the historic sentiment of the
song as well as the energy and spirit of Canada's national pastime. While
preserving the warmth of the original 1968 recording, the new Hockey Theme is
a powerful, modern surround sound recording which triumphantly says "Game On!"
    For the first time in years, the song will be heard in both French and
English Canada when it is used as part of a dynamic new opening graphics
package for NHL games on RDS and TSN.
    "Because it's an instrumental song, it's wonderfully bilingual," said
Claman. "I'm so thrilled it will be heard across the country once again."
    TSN will use The Hockey Theme for the 70 NHL regular season and playoff
games broadcast on the channel this season. Every NHL game on TSN this regular
season will feature a Canadian team. RDS will use the song to open their
broadcast of Montreal Canadiens games. The CTV Olympic Media Consortium will
also utilize the song as part of its hockey coverage during the upcoming
Vancouver 2010 Olympic Winter Games.

    
    About CTV
    ---------
    
    CTV, Canada's largest private broadcaster, offers a wide range of quality
news, sports, information, and entertainment programming. It has the
number-one national newscast, CTV National News with Lloyd Robertson, and is
the number-one choice for prime-time viewing. CTVglobemedia Inc. is Canada's
premier multi-media company which owns CTV Inc. and The Globe and Mail. CTV
Inc. also owns radio stations across the country, and leading national
specialty channels. Other CTVglobemedia investments include an interest in
Maple Leaf Sports and Entertainment, and in Dome Productions, a North American
leader in the provision of mobile high definition production facilities. More
information about CTV may be found on the company website at www.ctv.ca.

    
    (*) Random representative telephone survey of 1,002 Canadians over the
    age of 18 was completed between June 23 and July 2, 2008
    





For further information:

For further information: Greg McIsaac, TSN, (416) 332-5180 or
gmcisaac@tsn.ca


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