THE BORGIAS Debuts to Bravo!'s Largest Series Audience in Seven Years With 575,000 Viewers

- 1.33 million viewers watch some part of the broadcast -
- Premiere is the #1 non-sports specialty program Sunday night -


To tweet this release: http://bit.ly/hR81uO

TORONTO, April 4 /CNW/ - Bravo! and CTV's new international co-production THE BORGIAS premiered last night to 575,000 viewers last night, the largest audience on Bravo! for a television series since 2004, and Bravo!'s most-watched original Canadian production of all time. It's the fourth most-watched broadcast on Bravo! in the network's history. In total, more than 1.3 million viewers sampled the two-hour television event, which peaked with 742,000 viewers.

THE BORGIAS was also the most-watched non-sports specialty program Sunday night, besting the premiere of WIPEOUT CANADA (TVtropolis; 510,000). Up 65% from any other telecast on Bravo! this year, the premiere also delivered four-and-half times as many viewers at 10 p.m. - 12 a.m. ET respectively compared to Bravo! season-to-date timeslot averages.

In the U.S., THE BORGIAS premiere also performed strong. It was SHOWTIME's largest audience for a new drama in seven years with 1.06 million viewers, just nearly double the audience than in Canada, and more than 22% higher than their premiere of THE TUDORS.

** Media Note ** - Download photos for THE BORGIAS at www.bellmediapr.ca/bravo/ .

To view the complete release, please click here:
http://www.ctvmedia.ca/bravo/releases/release.asp?id=13660

SOURCE BRAVO!

For further information:

Tonia Addison, CTV, /A\ and Bravo!, 416.384.2194 or tonia.addison@bellmedia.ca
Jim Quan, CTV, /A\ and Bravo!, 416.384.5311 or jim.quan@bellmedia.ca

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