Thales and GuestLogix sign Agreement to integrate Mobile Virtual Store(TM) technology with the TopSeries Inflight Entertainment System



    WAEA CONFERENCE, LONG BEACH, CA, Sept. 9 /CNW/ - Thales, a worldwide
provider of passenger entertainment systems, announced that it signed an
agreement with GuestLogix Inc., the leading provider of on-board retail
systems to the airline industry. Together the companies will integrate an
on-board retail capability that co-ordinates purchases on the carriers'
pre-flight websites, the GuestLogix Mobile Virtual Store(TM), and on-board
redemption of entertainment services such as movies and video games through
the TopSeries(TM) system.
    "GuestLogix has an on-board retail solution that is an excellent
complement to the TopSeries system. We anticipate that airlines will soon
realize that they can provide new services that their passengers will
appreciate," said Alan Pellegrini, Vice President and General Manager of
Thales' Inflight Entertainment business. A launch airline for this new feature
has been identified but the company name cannot be disclosed at this time.
    This solution uses patent-pending GuestLogix Concierge(TM) technology
that generates secure identification codes which minimize fraud and eliminate
the need to embed POS applications with the seat-back video systems. While
visiting the airline's Website, travelers can pre-pay for on-board
entertainment services. The customer is then issued a Concierge(TM) code which
they can input using the virtual keypad on the seat-back touch screen to play
desired entertainment.
    GuestLogix Concierge(TM) fully integrates with the GuestLogix Mobile
Virtual Store(TM) on-board wireless POS which can manage all aspects of the
entertainment transaction, including refunds in case of partial or
non-fulfillment of service. "Entertainment services, payment technologies,
online shopping and Internet access are converging to create new ways to
enhance the on-board passenger experience," said Brett Proud, Executive Vice
President of On-Board Retail Development at GuestLogix. "Airlines can benefit
from the Thales/GuestLogix combination as they can pre-sell more services in
the booking path on websites, integrate entertainment services with other
on-board merchandising offers, and reduce operating costs such as credit card
processing fees."

    About Thales

    Thales is a leading international electronics and systems group,
addressing defence, aerospace and security markets worldwide. Thales's
leading-edge technology is supported by 22,000 R&D engineers who offer a
capability unmatched in Europe to develop and deploy field-proven
mission-critical information systems. To this end, the group's civil and
military businesses develop in parallel and share a common base of
technologies to serve a single objective: the security of people, property and
nations. The group builds its growth on its unique multi-domestic strategy
based on trusted partnerships with national customers and market players,
while leveraging its global expertise to support local technology and
industrial development. Thales employs 68,000 people in 50 countries with 2007
revenues of  (euro)12.3 billion. For more information about Thales Inflight
Entertainment Systems visit www.thales-ifs.com

    About GuestLogix

    GuestLogix is the leading provider of on-board retail technology and
solutions to the passenger travel industry. Through its proprietary Mobile
Virtual Store(TM) platform, the Company provides air, rail and ferry operators
the tools and products to become successful on-board retailers, enhance
service and drive ancillary revenue growth. With a customer base consisting of
world leading airlines such as American Airlines, Delta Air Lines, Ryanair,
Germanwings, Southwest Airlines and Alaska Airlines, GuestLogix maintains
agreements to serve more than a half billion passenger trips annually. For
more information about GuestLogix visit www.guestlogix.com

    Forward-Looking Statements

    This news release includes certain forward-looking statements that are
based upon current expectations, which involve risks and uncertainties
associated with GuestLogix' business and the environment in which the business
operates. Any statements contained herein that are not statements of
historical facts may be deemed to be forward-looking, including those
identified by the expressions "anticipate", "believe", "plan", "estimate",
"expect", "intend", and similar expressions to the extent they relate to the
Company or its management. The forward-looking statements are not historical
facts, but reflect GuestLogix' current expectations regarding future results
or events. These forward-looking statements are subject to a number of risks
and uncertainties that could cause actual results or events to differ
materially from current expectations, including the matters discussed under
"Risks and Uncertainties" in the Filing Statement filed on July 14, 2008 with
the regulatory authorities. GuestLogix assumes no obligation to update the
forward-looking statements, or to update the reasons why actual results could
differ from those reflected in the forward-looking statements.

    (C) 2008 GuestLogix. All Rights Reserved.

    The TSX Venture Exchange Inc. has not reviewed and does not accept
    responsibility for the adequacy or accuracy of this release.





For further information:

For further information: Press/Analyst: Josef Zankowicz, VP Marketing &
Communications, GuestLogix, (647) 500-1563, josefz@guestlogix.com; Lori Krans,
Thales Group, (949) 790-2512, Lori.krans@us.thalesgroup.com; Natasha Harvey,
Thales Group, + 33 1 34 81 40 50, Natasha.harvey@fr.thalesgroup.com; Investor:
Kristen Dickson, Equicom Group, (416) 476-7814, kdickson@equicomgroup.com

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