Survey Finds Salary Remains Top Draw for Job Candidates but Benefits Gaining in Popularity



    TORONTO, Feb. 13 /CNW/ - A recent survey suggests that successfully
wooing job candidates takes more than salary alone. While 31 per cent of chief
financial officers (CFOs) interviewed said offering higher compensation than
competitors is the most effective incentive for attracting accounting
professionals, 20 per cent felt the benefits package had the greatest
influence, up from one per cent five years ago.
    The findings also suggest traditional incentives are a higher priority
today: While the popularity of benefits surged, the number of financial
executives who feel telecommuting and flexible work schedules are the top draw
fell eight points, from 28 per cent in 2003 to 20 per cent in 2008, on par
with benefit packages.
    The survey was developed by Robert Half International, the world's first
and largest staffing services firm specializing in accounting and finance, and
conducted by an independent research firm. It was based on telephone
interviews with more than 270 CFOs across Canada.
    The survey results further suggest that extended healthcare costs have
increased the value workers place on benefits options, and employers need to
respond accordingly. "Companies that do not provide comprehensive employment
packages, including competitive compensation and benefits packages, risk
losing top job candidates to other opportunities," said Max Messmer, chairman
and CEO of Robert Half International and author of Human Resources Kit For
Dummies(R), 2nd Edition (John Wiley & Sons, Inc.).

    CFOs were asked, "In your opinion, which one of the following incentives
is most effective in attracting top accounting candidates?" Their responses:

    
                                                        2008     2003
                                                        ----     ----
    Higher salaries than competitors ..................  31%      46%
    Benefits package ..................................  20%       1%
    Telecommuting and/or flexible work schedules ......  20%      28%
    Signing bonuses ...................................   4%       7%
    Extra vacation days ...............................   4%      11%
    Other .............................................   1%       1%
    None/not offering any .............................   1%       5%
    Don't know/can't choose just one/no answer ........  19%       1%
                                                        ----     ----
                                                        100%     100%
    

    Messmer added, "Whether it's higher salaries and enhanced healthcare
coverage or accelerated career-advancement opportunities, employers should
determine and effectively communicate what makes their company a great place
to work when speaking with prospective employees."

    About the Survey

    The study was developed by Robert Half International, the world's first
and largest staffing services firm specializing in accounting and finance. It
was conducted by an independent research firm and is based on more than 270
telephone interviews with CFOs from a random sample of Canadian companies with
20 or more employees. In order for the study to be statistically
representative and ensure that companies from all segments were represented,
the sample was stratified by industry and employee size. The results were then
weighted to reflect the proper proportions of employee size within industry.

    About Robert Half International

    Robert Half International has more than 360 staffing locations in North
America, South America, Europe and the Asia-Pacific region, and offers online
job search services at www.rhi.com.

    EDITOR'S NOTE: To schedule an interview for local commentary in Montreal,
    Toronto, Calgary, Edmonton or Vancouver, please contact Jason Chapman at
    416-350-2330 extension 62070.





For further information:

For further information: TO SPEAK WITH A LOCAL EXPERT, CONTACT: ROBERT
HALF INTERNATIONAL: Jason Chapman, (416) 350-2330, extension 62070,
jason.chapman@rhi.com

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Robert Half Finance & Accounting

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