Hallo Wii promotion to benefit Big Brothers Big Sisters of Canada
BURLINGTON, ON, Oct. 24 /CNW/ - Two of Canada's leading providers of fun
are teaming up to support Canada's largest youth mentoring organization as
Best Buy Canada and Nintendo today announced they will be working together to
raise funds. Entitled 'Hallo Wii,' both Nintendo and Best Buy Canada will be
contributing $1.00 each to Big Brothers Big Sisters of Canada from the sale of
Wii(TM) and Nintendo DS(TM) consoles from Friday, October 26th to Thursday,
"We are absolutely thrilled to have two leaders in the electronic
entertainment business partner to support our organization" stated Karen
Fonseth, Chair of the Board of Directors of Big Brothers Big Sisters of
Canada. "We are currently serving over 24,000 children in Canada in quality
mentoring relationships, a fact that would not be possible without the support
of caring corporations like Best Buy Canada and Nintendo."
"Best Buy Canada is pleased to continue to support Big Brothers Big
Sisters Canada as part of our ongoing efforts to enrich the lives of children
and youth across Canada" says Charles Tobin, Vice President of Store
Operations, Best Buy Canada. "This is an excellent opportunity for Best Buy
customers to get one of the hottest gifts for the holidays this year, while
supporting a worthy cause."
"It is a pleasure to be able to support Canadian youth through this
innovative partnership with Best Buy and Big Brothers and Sisters of Canada"
says Ron Bertram, vice president and general manager, Nintendo of Canada.
Big Brothers Big Sisters of Canada is a national organization with
150 member agencies reaching over 1,000 communities. In 2006, 24,312 children
were involved in mentoring programs with a caring, safe mentor. There are
approximately 10,000 children waiting for a mentor volunteer, some waiting
over two years.
About Best Buy Stores - Canada
Best Buy stores in Canada are a division of Burnaby, BC-based Best Buy
Canada Ltd., a wholly owned subsidiary of Best Buy Co., Inc. (NYSE: BBY). Best
Buy is Canada's fastest-growing retailer and e-tailer (www.BestBuy.ca) of
consumer electronics, computers and entertainment products and also operates
the Geek Squad (www.GeekSquad.ca), a technology service provider specializing
in computer support and home theatre installation. There are currently
48 stores in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario and
Best Buy offers consumers a unique shopping experience with the latest
technology and entertainment products, at the right price, with a no-pressure
(non-commissioned) sales environment. The Company is committed to kids and
their local communities and has a comprehensive community relations program
described at www.BestBuy.ca/community.
For more information about Best Buy, including store locations, visit
The worldwide leader and innovator in the creation of interactive
entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets
hardware and software for its popular home and portable video game systems.
For more information about Nintendo, visit the company's Web site at
For further information:
For further information: Bruce MacDonald, President & CEO, Big Brothers
Big Sisters of Canada, (905) 639-0461, ext 18, (905) 334-7741, cell,
Bmacdonald@bbbsc.ca; Scott Morris, Communications Manager, Best Buy Canada, O:
(778) 452-3412, M: (778) 997-3750, firstname.lastname@example.org; Nintendo: Cohn &
Wolfe Toronto, email@example.com, (416) 924-5700, x4092/4089