SPECTACLE Debut Wins Timeslot with 861,000 Viewers on CTV



    
         CTV's SPECTACLE Debut is Spectacular: ELVIS COSTELLO WITH...
              SIR ELTON JOHN Wins Timeslot With 861,000 Viewers

    -  Biggest premiere for Canadian series since SO YOU THINK YOU CAN DANCE
       CANADA -
    -  More than one million viewers engaged overall throughout weekend on
       CTV and Bravo! -
    -  The Police make television farewell this coming Friday, April 10 in
       monumental episode -

    "SPECTACLE might just be the best talk program about music ever made."
                                                  - Canwest News Service
    

    TORONTO, April 6 /CNW/ - After drawing rave reviews from critics,
SPECTACLE: ELVIS COSTELLO WITH... is a hit with audiences as well. CTV's new
talk/music series drew 861,000 viewers for its premiere episode last Friday on
CTV, featuring a musical tête-à-tête with host Elvis Costello and special
guest Sir Elton John. The episode marked the most-watched series premiere for
a homegrown program on Canadian television since SO YOU THINK YOU CAN DANCE
CANADA.

    The one-hour premiere won its timeslot at 10 p.m., drawing 36% more
viewers than NUMB3RS (Global/CBS; 634,000) and improving the average audience
for CTV's previous time period occupant (RAISING THE BAR) by 40%. The audience
grew throughout the broadcast, peaking at nearly one million viewers. On
Bravo!, the series premiere garnered 59,000 viewers at 8 p.m. on Saturday
along with 44,000 viewers at 1:15 a.m. and 64,000 viewers at 6 p.m. on Sunday,
for a total audience engagement of 1,028,000 viewers.

    SPECTACLE: ELVIS COSTELLO WITH... was scheduled to follow an all-new
episode of FLASHPOINT, which once again won the night with 1.35 million
viewers at 9 p.m. The two homegrown series ensured that original Canadian
programming ruled the airwaves from 9-11 p.m. Friday night.

    This Friday at 10 p.m. ET, CTV presents the second episode of the series,
SPECTACLE: ELVIS COSTELLO WITH...The Police, featuring the iconic band's final
television performance and interview as a group - and their first since 1984.
This seminal television event was filmed at the world famous Apollo Theatre in
New York last year, on the eve of their final farewell concert at Madison
Square Garden. Costello sits down with Sting, Andy Summers and Stewart
Copeland for a fascinating look at their careers and musical influences,
followed by a raucous group session. The encore presentation of CTV's Friday
night broadcast airs on Saturday, April 11 at 8 p.m. ET and Sunday, April 12
at 7 p.m. ET (following INSIDE THE ACTOR'S STUDIO) on Bravo!

    
    (xx)Media Note(xx) - Download photos from SPECTACLE: ELVIS COSTELLO
    WITH... The Police at www.ctvmedia.ca
    

    SPECTACLE: ELVIS COSTELLO WITH... The Police provides a rare glimpse into
the combustible chemistry that made The Police the biggest band in the world
in the 1980s. In addition to the illuminating talk, Sting illustrates the
original incarnation of "Roxanne," the song which put The Police on the map;
Sting and Costello harmonize together on one of Elvis' early signature songs
and on a bit of "Elizabethan blues"; Summers and Costello team up for
something jazzy; and, for the finale, Costello and his band, The Imposters,
join forces with The Police for an unprecedented "mash-up" of a Costello
classic and a Police essential.

    Conceived and developed in Canada with CTV, SPECTACLE: ELVIS COSTELLO
WITH... has been acclaimed by critics across the country. "SPECTACLE is a show
that lives up to its hype," wrote the National Post. "(T)he new
interview/concert series SPECTACLE: ELVIS COSTELLO WITH... is exactly that:
spectacular, absolutely spectacular," said Winnipeg Free Press. "(Q)uite
simply the tastiest showcase of quality music ever created," remarked Calgary
Herald.

    Upcoming episodes of the series include SPECTACLE: ELVIS COSTELLO WITH...
Kris Kristofferson, Roseanne Cash, Norah Jones and John Mellencamp (April 17),
SPECTACLE: ELVIS COSTELLO WITH... James Taylor (April 24) and SPECTACLE: ELVIS
COSTELLO WITH...Diana Krall (May 1).

    Spectacle: Elvis Costello with... is produced by Toronto's Tri-Fi
Productions Inc. (a partnership of SpyBox Pictures, Prospero Pictures and
reinvention entertainment) and Sir Elton John and David Furnish's Rocket
Pictures, in association with CTV, Sundance Channel, Channel 4 and
FremantleMedia Enterprises. Executive Producers are Sir Elton John, Elvis
Costello, David Furnish, Steve Hamilton-Shaw, Jordan Jacobs, Martin Katz and
Stephen Warden. Co-Executive Producer is Alex Coletti. Susanne Boyce is
President, Creative, Content and Channels, CTV Inc.

    
    About CTV Original Programming
    ------------------------------
    
    CTV produces the most-watched original programming in Canada. CTV's
success and commitment to original production has cemented the network as the
industry-leader dedicated to telling fresh Canadian stories and building
home-grown talent. The network's ongoing commitment to develop, produce and
promote industry-leading television that engages viewers is evident across a
wide range of programming genres.

    Seen around the world, the network's robust slate of critically
acclaimed, award-winning original productions includes: Canada's No.1 comedy
series, CORNER GAS; the most-watched Canadian drama series, FLASHPOINT;
Canada's No.1 new program, SO YOU THINK YOU CAN DANCE CANADA; the
award-winning and internationally acclaimed series DEGRASSI: THE NEXT
GENERATION; the upcoming drama series THE LISTENER; Elvis Costello's new
variety/talk series SPECTACLE; and promoting it all, Canada's No.1 source for
everything entertainment, ETALK. CTV is also responsible for Canada's
most-watched awards broadcasts, including THE JUNO AWARDS and THE GILLER
PRIZE. CTV is a proud supporter of its original movie slate including Gemini
Award winners for Best TV Movie: MAYERTHORPE (2008), DOOMSTOWN (2007), HUNT
FOR JUSTICE: THE LOUISE ARBOUR STORY (2006), and TRIPPING THE WIRE: A STEPHEN
TREE MYSTERY (2005) along with ratings champions EIGHT DAYS TO LIVE and IN
GOD'S COUNTRY.

    
    About Bravo!
    ------------
    
    Bravo! is an oasis in the television landscape where viewers make a
regular appointment with the arts. Whether it's a classic opera, an art
documentary, a performance in the Concert Hall, or a cutting-edge film, Bravo!
gives viewers an opportunity for enriching and thought-provoking experiences.
Make an appointment with the arts each night on Bravo! (www.bravo.ca). Bravo!
is owned by CTV Limited, a division of CTVglobemedia, Canada's premier
multi-media company.

    
    About CTV
    ---------
    
    CTV, Canada's largest private broadcaster, offers a wide range of quality
news, sports, information, and entertainment programming. It has the
number-one national newscast, CTV NATIONAL NEWS WITH LLOYD ROBERTSON, and is
the number-one choice for prime-time viewing. CTVglobemedia Inc. is Canada's
premier multi-media company which owns CTV Inc. and The Globe and Mail. CTV
Inc. also owns radio stations across the country, and leading national
specialty channels. Other CTVglobemedia investments include an interest in
Maple Leaf Sports and Entertainment, and in Dome Productions, a North American
leader in the provision of mobile high definition production facilities. More
information about CTV may be found on the company website at www.ctv.ca.

    Source: BBM Nielsen Media Research Overnights





For further information:

For further information: Sonia Brum, CTV Inc., (416) 384-5374 or
sonia.brum@ctv.ca; Allie Page, CTV Inc., (416) 384-4596 or allie.page@ctv.ca


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