TORONTO, June 12 /CNW/ - Soyers Capital Limited ("Soyers") (TSX-V: BTV),
announced today, that it has changed its trading symbol from "SOC" to "BTV" on
the TSX Venture Exchange. This move trails the May 4th completion of the
Qualifying Transaction in which Soyers acquired all of the issued and
outstanding common shares of BlueRush.TV Inc. ("BlueRush") and is in effort to
better reflect its trading symbol with the new operating business.
BlueRush.TV is a digital marketing company that combines leading edge
technology with award winning creative television production. BlueRush.TV
creates innovative rich media brand experiences for clients that engage,
persuade and sell across a variety of traditional and new digital media
including: Internet, Web TV, iPods, Mobile Phones, Digital Signs and Instore
Kiosks. Increasingly, BlueRush's clients require the company's expertise in
the fusion of high quality TV production and leading edge web technology.
BlueRush.TV offers an end to end solution with full content development and
production, media buy and hosting. Additionally, BlueRush.TV develops
technology solutions that reach a new level of targeted marketing. BlueRush's
offering and strategic process has enabled clients such as Scotiabank,
Franklin Templeton and CI Investments to create effective promotional
solutions for the new digital and Internet age.
The Exchange has in no way passed upon the merits of this press release
and has neither approved nor disapproved the contents of this press
For further information:
For further information: Laurence Lubin, President, (416) 203-0618;
Daniel Ezer, Chief Financial Officer, (416) 272-6320