SIRIUS Invites Canadians to Face the Music



    
    SIRIUS Canada hosts national tour to test Canadians' music trivia
    knowledge
    

    TORONTO, June 24 /CNW/ - SIRIUS Canada, the country's leading satellite
radio company, today announced the launch of its national SIRIUS Face the
Music Tour. This Name That Tune style challenge will test Canadians' music
trivia knowledge at kiosks appearing at some of this summer's hottest events
as well as online, with the highest scorer winning an ultimate concert
experience for two in New York or Los Angeles.
    Kicking off with a media charity challenge today at the SIRIUS Satellite
Radio Stage at Toronto's Harbourfront Centre, the SIRIUS Face the Music Tour
will test Canadians' knowledge of artists and song titles from a wide variety
of music genres, from the 1960s to today. The tour will also highlight SIRIUS'
great entertainment value including sports, news, talk, entertainment and
commercial-free music content. Additionally, Canadians can play along online
at home at www.facethemusictour.com.
    "Music lovers are often also music trivia buffs, and we love the idea of
putting them to the test in this fun way," said Janet Langille, Vice
President, Marketing, SIRIUS Canada Inc. "The SIRIUS Face the Music Tour not
only challenges Canadians' musical knowledge, it also allows them to discover
new artists and genres they might not be familiar with and gives them a chance
to win amazing prizes. It's also a great introduction to all the other great
sports, news, talk and entertainment content available on SIRIUS."
    Those competing in the SIRIUS Face the Music Challenge, whether at a
kiosk or online, will be faced with music-related questions on everything from
60s Pop Hits and 80s Hair Bands to Canadian Indie and 60s and 70s Country.
    The SIRIUS Face the Music Tour will make stops at Ottawa's Canada Day
Celebrations, the Calgary Stampeders home opener on Canada Day, the
Collingwood Elvis Festival, the Merrit Mountain Music Festival, the Edmonton
Grand Prix, Whistler's Mountain West Music Fest, and Live Nation Concerts
among others. Please visit www.facethemusictour.com for more information.

    About SIRIUS Canada

    SIRIUS is Canada's number one choice for satellite radio with 120
full-time channels broadcast from studios in Vancouver, Toronto, Montreal and
New York. SIRIUS offers 100% commercial-free music plus premium sports, news,
talk and entertainment programming from North America's most recognizable and
respected personalities and brands. SIRIUS offers listeners unparalleled
coast-to-coast signal coverage and digital quality sound broadcast from three
high-orbit satellites.
    SIRIUS is the Official Satellite Radio Partner of the CFL, NFL, NASCAR
and NLL and broadcasts live play-by-play games of the CFL, NFL and NLL. SIRIUS
is also the exclusive satellite radio home of CBC's Hockey Night in Canada
Radio. In addition, SIRIUS broadcasts live NASCAR races, the Wimbledon Tennis
Championships as well as Barclays English Premier League and UEFA Champions
League soccer.
    SIRIUS products for the car, truck, home, RV and boat are available in
more than 3,500 retail locations, including Best Buy, Canadian Tire, Centre
Hi-Fi, Costco, Dumoulin, Future Shop, Home Hardware, London Drugs, Staples,
The Source By Circuit City, Visions, Wal-Mart and 2001 Audio Video. All SIRIUS
programming is available for a monthly subscription fee of only $14.99.
    SIRIUS Canada's automotive partners include Aston Martin, Audi, Bentley,
BMW, Chrysler, Dodge, Ford, Jaguar, Jeep, Land Rover, Lexus, Lincoln, Mazda,
Mercedes Benz, MINI, Mitsubishi, Pana-Pacific, Subaru, Toyota, Volkswagen,
Volvo and the Canadian Automobile Association (CAA). SIRIUS automotive
partners make up nearly 60 per cent of light vehicle sales in Canada.
    Click on www.sirius.ca to listen to SIRIUS live, or to purchase a SIRIUS
radio and subscription.





For further information:

For further information: Jeff Roman, SIRIUS Satellite Radio Canada,
Phone: (416) 513-7434, E-mail: jroman@siriuscanada.ca; Christine Law, For
SIRIUS Satellite Radio Canada, Phone: (416) 644-2284, E-mail:
claw@highroad.com

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SIRIUS CANADA

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