Shaw Media Leads The Way With Top Rated Season Premieres on History Television and HGTV Canada

Shaw Media's Specialty Programming Dominates the Top 10 on Tuesday Night

History Television Leads the Night as the #1 Specialty Entertainment Channel Across All Key Demos

HGTV Canada's Brand-New Original Series Consumed Launches Strongly

For additional photography and press kit materials visit: www.shawmediatv.ca   

TORONTO, Sept. 1, 2011 /CNW/ - Shaw Media experienced incredible ratings wins across some of its most popular specialty channels, with a jam-packed night of new and returning series. On Tuesday evening, eight of the top 10 non-sports programs in the key adults 25-54 demographic were Shaw Media series.

History Television's unstoppable line-up of big and bold real-life entertainment is off to a strong start this fall, as the channel won Tuesday night across all key demos (excluding sports). The season premieres of fan favourites Pawn Stars and American Pickers garnered 582,000 and 497,000 (2+) and 295,000 and 263,000 respectively in the adults 25-54 demo. Viewers were immediately hooked on the all-new, investigative series Brad Meltzer's Decoded, with 357,000 (2+) and 195,000 (A25-54) tuning into the series premiere.

Hot on the heels of History Television's blockbuster start to the fall season is HGTV Canada. The channel came out swinging strongly with the premiere of the brand-new original series Consumed - an extreme home experiment that challenges Canada's most overwhelmed pack-rat families to survive for 30 days with only the bare essentials. Consumed raked in an impressive 170,000 (2+) and 102,000 (A25-54) audience.

Brad Meltzer's Decoded, Season 1 airs Tuesdays at 8pm ET/PT, followed by Pawn Stars, Season 5 at 9pm ET/PT, and American Pickers, Season 3 at 10pm ET/PT on History Television. Consumed airs Tuesdays at 10pm ET/PT on HGTV Canada.

Top 10 specialty programs for adults 25-54 (excluding sports) include:

Program Network A25-54
PAWN STARS History  Television 305.7
PAWN STARS History  Television 283.7
AMERICAN PICKERS History  Television 263.4
BRAD MELTZER'S DECODED History  Television 195.0
CANADIAN PICKERS History  Television 156.8
TOSH O Comedy Network 112.8
HOUSE HUNTERS HGTV Canada 112.3
THE BIG BANG THEORY Comedy Network 110.2
ANCIENT ALIENS History Television 102.4
CONSUMED HGTV Canada 102.2

Source:  BBM Canada PPM overnight data

History Television and HGTV Canada are Shaw Media channels.

About Shaw Communications Inc.
Shaw Communications Inc. is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Home Phone, telecommunications services (through Shaw Business), satellite direct-to-home services (through Shaw Direct) and engaging programming content (through Shaw Media). Shaw serves 3.4 million customers, through a reliable and extensive fibre network. Shaw Media operates one of the largest conventional television networks in Canada, Global Television, and 18 specialty networks including HGTV Canada, Food Network Canada, History Television and Showcase. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX - SJR.B, NYSE - SJR). For more information about Shaw, please visit www.shaw.ca.

 

 

SOURCE News - Media

For further information:

Erin Burcham    Sarah Stevens
Publicist, History Television   Publicist, HGTV Canada
(416) 967-8184    (416) 324-7471
erin.burcham@shawmedia.ca   sarah.stevens@shawmedia.ca

 

Organization Profile

News - Media

More on this organization

Shaw Media

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890