RUEIL-MALMAISON, France, Feb. 18 /CNW/ - Schneider Electric, the global
specialist in energy management, announced today the launch of Go Green
in the City, a new type of creative case competition involving students
of eight countries across the world.
The Go Green in the City case challenge is focusing on energy solutions
for the city. Until recently, energy was a trivial thing. Today, energy
has become scarce, expensive and is undergoing a technology revolution.
The need for increased demand for electrical power will have to be
balanced with social progress and environmental protection.
"With Go Green in the City, Schneider Electric aims to promote a new
kind of case competition for students," said Karen Ferguson, Executive
Vice President, Global Human Resources, Schneider Electric. "We have
moved away from the typical pre-written case, and we are focusing more
on creativity and solutions to environmental and logistical issues,
because helping individuals and organizations make the most of their
energy is central to Schneider Electric's daily business. Through this
competition, Schneider Electric is also looking to integrate women's
views and perspectives on how to shape tomorrow's green initiatives."
In teams of two, at least one of which should be a woman, students are
encouraged to come up with viable solutions for energy management
within five sectors critical to the city: home; university; retail;
water and hospital.
The Go Green in the City challenge will take place in eight countries
(Brazil, China, France, Germany, India, Russia, Turkey, and the USA)
covering over 80 target universities, and touching around 240,000
students. Around 200 internships will be available for creative
participants. The 25 best teams will be flown to Paris in June 2011 to
compete in the final. The winning team will be travelling the world,
VIP-style, with Schneider Electric, visiting facilities, networking
with employees and high-level management, and furthermore will be
offered with jobs.
The challenge will run for three consecutive years, the aim of which is
to increase brand awareness by building on the previous year's success.
Find out more at http://www.gogreeninthecity.com
About Schneider Electric
As a global specialist in energy management with operations in more than
100 countries, Schneider Electric offers integrated solutions across
multiple market segments, including leadership positions in energy and
infrastructure, industrial processes, building automation, and data
centers/networks, as well as a broad presence in residential
applications. Focused on making energy safe, reliable, and efficient,
the company's 100,000 plus employees achieved sales of 15.8 billion
euros in 2009, through an active commitment to help individuals and
organizations "Make the most of their energy."
SOURCE Schneider Electric
For further information:
Charlotte Olausson, firstname.lastname@example.org