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    RED BULL CRASHED ICE RETURNS TO QUEBEC CITY FOR FASTER, STEEPER URBAN
    ICE-CROSS RACE (UNRESTRICTED AND FREE TO USE)

    TORONTO, March 2 /CNW/ -

    
    SATELLITE:   SATURDAY MARCH 3, 2007
                 2300-2330 EST
                 TUESDAY MARCH 6, 2007 (REFEED)
                 1400-1415 EST
                 1700-1715 EST

                 ANIK F2C 3B ANALOG
                 DOWNLINK FREQ.: 3820 (V)
                 AUDIO: 6.2 & 6.8

    WHAT:        "RED BULL CRASHED ICE QUEBEC CITY": Best described as
                 "hockey meets downhill skating with a little roller derby
                 mixed in", Red Bull Crashed Ice returns for it's second year
                 in the most historic district of old Quebec on Saturday
                 night. 64 downhill skaters will battle a treacherous
                 racecourse of slick ice, 4 skaters at a time. The intense
                 500m course features a massive 45 degree drop, whoop-de-
                 doos, berm turns and narrow chutes at speeds up to 70 km/hr!
                 The skaters will compete for a $10,000 prize purse.

    WHO:         Video contains highlights of "Red Bull Crashed Ice" footage
                 including incredible action, P.O.V., cable cam footage &
                 soundbites with winners.

    WHERE:       QUEBEC CITY, QUEBEC

    BACKGROUND:  "Red Bull Crashed Ice" represents a brand-new action sport
                 that combines ice hockey, downhill skiing, boardercross and
                 roller derby. Starting in the shadow of the Chateau
                 Frontenac, the course will feature a vertical drop of over
                 60m, making it by far the most challenging ever built for
                 Red Bull Crashed Ice. Framing the track will be buildings
                 among North Amercia's oldest, up to 50,000 fans and the
                 city's famous fortified walls. Quebec boasts a rich hockey
                 and winter sport history, making its capital city a fitting
                 return location for the eighth Red Bull Crashed Ice.
                 Previous editions include its debut in Stockholm
                 Sweden (2000), Klagenfurt, Austria (2001), Duluth,
                 Minnesota, USA (2003, 2004), Moscow (2004), Prague (2005),
                 and last year in Quebec City.

    CONTACTS:    SUMESH THAKUR - TRICOM MEDIA GROUP 949-370-2444
                 KEITH DEGRACE - RED BULL CANADA 647-203-9622

    TRANSMISSION
    DIFFICULTY:  DOME PRODUCTIONS - 416-332-7066
    




For further information:

For further information: For media in Quebec City, please contact:
Marie-Claire D'Aoust, Gestev, (418) 650-5374, presse@gestev.com; For media in
Montreal, please contact: Marjorie Roux, MS&L, (514) 266-5547,
marjorie.roux@mslpr.ca; For media outside of Quebec, please contact: Charlene
McAnoy, Red Bull Communications, (416) 843-4838,
charlene.mcanoy@ca.redbull.com

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Red Bull Canada

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