Sapient and Endeca Team with Ontario Institute for Cancer Research to Deliver Patient-Focused Clinical Trials Portal



    Portal Combines Sapient's Design Expertise with Endeca's Interactive
Exploration Technology to Give Patients Easy and Direct Access to Vital
Clinical Trial Information

    TORONTO & CAMBRIDGE, MASS., October 30 /CNW/ - Sapient (NASDAQ:   SAPE) and
Endeca Technologies, Inc. today announced that the companies partnered with
the Ontario Institute for Cancer Research (OICR) to redesign its Web-based
portal -- www.ontariocancertrials.ca. The new site is dedicated to giving
patients easy and timely access to information on new clinical trials for
which they may be eligible. Unlike medical professionals who have familiarity
using various online resources on clinical trials, patients will not
necessarily have the experience or access to the tools to find the trials that
are most relevant to them. With the new site, Sapient and Endeca have helped
OICR deliver an intuitive online resource that lets patients quickly and
easily find the information they need.

    "The benefits of this kind of resource are clear. Our initial challenge
was how to create an experience that works for people who are exploring
treatment options but who may not have much experience using the Web," said
Dr. Robert Phillips, Deputy Director of OICR. "By working with the teams at
Sapient and Endeca we were able to deliver an experience that is both
comprehensive and user-friendly, satisfying the needs of both Web-savvy users
and those new to the Web."

    To accommodate the diversity of the site's visitors, which include
medical professionals and patients, Sapient simplified the interface and
worked with Endeca to make the search process less intimidating. Traditional
search experiences put the onus on the individual to input the perfect query
and sift through pages of results. The Endeca Information Access Platform
offers more intuitive ways to explore, find, and analyze information, exposing
possible paths to organize results into coherent categories and discover
valuable data and content. People can explore new trials by cancer type, drug
or location/proximity; or they can simply search and browse the entire
database. Each field in the process automatically generates the subsequent
refinement options, reducing the choices to only those that are relevant in
order to help the person get to the right trial faster. For example, if
someone starts a search for lymphoma, the options for location are trimmed
down to only those currently conducting clinical trials for lymphoma, and the
drugs are limited to only those being used within those trials.

    Once the person selects the criteria, the results returned also include
additional, new context - previous treatment information, patient age, medical
condition, etc. - to further refine an initial search or explore related
options. These results are also flanked by contextually related content and
resources (e.g., The Canadian Cancer Society's Canadian Cancer
Encyclopedia(TM) entries for Hodgkin's and non-Hodgkin's lymphoma).

    As part of the project, Sapient and Endeca also redesigned the site's
administrative application on the Endeca Information Access Platform. As a
result, OICR employees can more easily import, manage, modify and approve
trial information.

    "This was an important project for Sapient because OICR's mission to
empower people through technology aligns so strongly with our core values and
vision," said Sapient Canada Director Brad Simms. "By combining our strengths
in experience-based design with Endeca's industry-leading information access
capabilities, we have not only helped OICR accomplish their goals, we have
innovated how people discover and use critical medical information."

    About Sapient

    Sapient, a global services firm, operates two groups--Sapient Interactive
and Sapient Consulting -- that help clients compete, evolve and grow in an
increasingly complex marketplace. Sapient Interactive provides brand and
marketing strategy, award-winning creative work, web design and development
and emerging media expertise. Sapient Consulting provides business and IT
strategy, process and systems design, package implementation and custom
development, as well as outsourcing services such as testing, maintenance and
support.

    Sapient's passion for client success--evidenced by its ability to foster
collaboration, drive innovation and solve challenging problems--is the subject
of case studies on leadership and organizational behavior used by MBA students
at both Harvard and Yale. Leading clients, including BP, Essent Energie,
Harrah's Entertainment, Hilton International, Janus, Sony Electronics and
Verizon, rely on the company's unique approach to drive growth and market
momentum. Headquartered in Cambridge, Massachusetts, Sapient operates across
North America, Europe and India. For more information, please visit
www.sapient.com.

    About Endeca

    Endeca is a leading enterprise information access software company,
uniting the ease of search with the analytical power of business intelligence.
Combining patented intellectual property, breakthrough science and a deep
focus on user experience, the Endeca Information Access Platform helps people
find, analyze and understand information in ways never before possible.
Leading global organizations like ABN AMRO, Bank of America, Boeing, Comet,
Cox Newspapers, The (US) Defense Intelligence Agency, Emap, The Guardian,
Hyatt, IBM, John Deere, Nike, Tesco, and Walmart.com rely on Endeca to power
business-critical applications that increase revenue, reduce costs and
streamline operations.

    Headquartered in Cambridge, MA, USA, Endeca is a private company with
worldwide operations. For more information: www.endeca.com or info@endeca.com.

    Sapient is a registered service mark of Sapient Corporation.




For further information:

For further information: Sapient Gail Scibelli, +1 617-452-1911
gscibelli@sapient.com or fama PR Doug Fraim, +1 617-758-4176
sapient@famapr.com

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