Samsung bids conventionality adieu with sleek new line of printers



    ML-1630 and SCX-4500 models herald a new era of design, form and
    functionality in the laser printer market

    MISSISSAUGA, ON, Dec. 4 /CNW/ - No longer hidden away under the office
desk or making unsightly appearances above ground, Samsung Electronics Canada
has ushered in a new era of mono laser printers with its latest models, the
ML-1630 and SCX-4500. Furthering its foray into the world of innovation and
design, the consumer electronics leader has unveiled the slimmest, sleekest
and smallest printers in their class.
    "Consumers today are more discerning and expect their technology products
to mesh with the existing aesthetics of their home or office environments,"
says Ronald Hulse, Vice President Sales & Marketing, IT Division, Samsung
Electronics. "With a higher standard of both design and functionality now
being the consumer norm, Samsung has introduced two innovative products that
will further cement the company's position in the laser printer market."
    With a sleek and elegant silhouette, the ML-1630, a mono laser printer
and the SCX-4500, a multifunction printer, are evocative of a classic yet
modern era of design. The ML-1630 and the SCX-4500's combination of both form
and performance truly exemplify the perfect marriage of functionality and
aesthetics. The printers' high-gloss finishes were designed to immediately
attract interest while the blue LED-scan process indicators and button-less
sensors highlight their simplicity.
    The world's slimmest mono laser printer, the ML-1630 is only 12cm thick,
two-thirds the size of most of its competitors. Unnecessary buttons were
removed and replaced with soft-touch sensors, allowing users to exercise the
menu more efficiently and effectively. Users can also easily clear a paper jam
with the custom-designed semi-auto docking slide-out cassette.

    
    ML-1630 & SCX-4500
    -------------------------------------------------------------------------
                                          ML-1630               SCX-4500
    -------------------------------------------------------------------------
    Print        Speed                 Up to 16 ppm in A4 (17 ppm in Letter)
                -------------------------------------------------------------
                 First Print/               15 seconds (From Sleep Mode)
                  Copy Out Time
                -------------------------------------------------------------
                 Resolution        Up to 1,200 x 600 dpi  Up to 600 x 600 dpi
    -------------------------------------------------------------------------
    Copy         Speed                      N/A           Up to 16 ppm in A4
                                                          (17 ppm in Letter)
                -------------------------------------------------------------
                 First Print/                            Less than 15 seconds
                  Copy Out Time             N/A            (From Sleep Mode)
                -------------------------------------------------------------
                 Resolution                 N/A           Up to 600 x 600 dpi
                                                            effective output
    -------------------------------------------------------------------------
    Scan         Resolution (Optical)       N/A         Up to 600 x 2,400 dpi
                -------------------------------------------------------------
                 Resolution (Enhanced)      N/A           Up to 4,800 x 4,800
                                                           dpi
                -------------------------------------------------------------
                 Scan to                    N/A          One Touch Scan to PC
    -------------------------------------------------------------------------
                 Input Capacity              100-sheet Sliding Cassette
    Paper         and Types
     Handling   -------------------------------------------------------------
                 Output Capacity                 30 sheets Face-Up
                  and Types
    -------------------------------------------------------------------------
    General      Memory/Storage                          8MB
                -------------------------------------------------------------
                 OS Compatibility         Windows 2000/2003/XP/Vista Various
                                               Linux OS, Mac. 10.3~10.4.
                -------------------------------------------------------------
                 Interface                         Hi-Speed USB 2.0
                -------------------------------------------------------------
                 Noise Level                  Less than 45 dBA(Printing)
                -------------------------------------------------------------
                 Duty Cycle, Monthly              Up to 5,000 pages
                -------------------------------------------------------------
                 Dimension (W x D x H)    332 x 375 x            332 X 393 X
                                           121.5mm                164.5mm
                -------------------------------------------------------------
                 Weight                       6.4kg                    8.5kg
    -------------------------------------------------------------------------
    Consumables  Yield                      Average Cartridge Yield 2,000
                                                   standard pages.
                                            (Ships with 1,000 pages Starter
                                                   Toner Cartridge)
    -------------------------------------------------------------------------
    (*) Specifications are subject to change without notice.
    

    The ML-1630 and the SCX-4500 will retail at MSRP $249 and $349
respectively and will be available at Future Shop in December, 2007. For more
information, visit www.samsung.ca/coolprinter.

    About Samsung Electronics Canada Inc.
    -------------------------------------
    Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of
Samsung Electronics Co., markets a broad range of award-winning digital
consumer electronics, information systems, telecommunications and home
appliance products.
    SECA upholds Samsung's mission to provide consumers with innovative
digital convergence products that possess exceptional technology, quality,
features, performance and value. The company oversees the Canadian operations
of Samsung's Consumer Electronics division, IT division, Home Appliance
division and Wireless Terminals division.
    Samsung has been a global TOP sponsor of the Olympic Games since 1997 and
has been a presenting sponsor of the Olympic Torch Relay since 2004. Also
through Samsung's Four Seasons of Hope charity, Samsung helps athletes and
celebrities raise funds for their respective charities, including the Wayne
Gretzky Foundation in Canada. Samsung is also a proud sponsor of Hockey Canada
and is the official HDTV sponsor of the NFL.
    For customer service inquiries, please call 1-800-SAMSUNG
    (1-800-726-7864), and for more information, please visit www.samsung.ca.

    About Samsung Electronics

    Samsung Electronics Co. Ltd. is a global leader in semiconductor,
telecommunication, digital media and digital convergence technologies with
2006 parent company sales of US$63.4 billion and net income of US$8.5 billion.
Employing approximately 138,000 people in 124 offices in 56 countries, the
company consists of five main business units: Digital Media Business, LCD
Business, Semiconductor Business, Telecommunication Network Business and
Digital Appliance Business. Recognized as one of the fastest growing global
brands, Samsung Electronics is a leading producer of digital TVs, memory
chips, mobile phones, and TFT-LCDs. For more information, visit
www.samsung.com.





For further information:

For further information: Samantha Kemp-Jackson, Shannon Morton, APEX
Public Relations, (416) 924-4442 ext. 248, 253, sjackson@apexpr.com,
smorton@apexpr.com


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