TORONTO, April 26 /CNW/ - Safe Kids Canada announces the release of a new
bilingual DVD entitled Kids that Click - Keep Your Kids Safe on Every Ride,
tips for using car seats, booster seats, and seat belts safely. The new DVD is
part of Kids that Click, a program that educates parents on how to choose and
use car seats, booster seats, and seat belts safely, sponsored by the Hudson's
Bay Company (Hbc). The DVD provides clear instructions on how to install car
and booster seats and is endorsed by the Canadian Paediatric Society.
Along with visual checklists and medical testimonials, the DVD provides
simple, step-by-step demonstrations of how to install car seats and booster
seats and use the seat belt safely. Information in the DVD is suitable for all
families across Canada.
"We know that many parents worry that they are not installing their
child's car seat or booster seat correctly," says Allyson Hewitt, executive
director of Safe Kids Canada. "This DVD gives parents the important
information they need to keep their child safe in the car and they can watch
it in the comfort of their own home."
The release of the DVD is in conjunction with the first United Nations
Global Road Safety Week. It is expected that hundreds of initiatives will take
place worldwide, and will be lead by governments, nongovernmental
organizations, the United Nations, private sector companies, and others
working to make roads safer.
Parents can get free a copy of this DVD by calling Safe Kids Canada
toll-free at 1-888-SAFE-TIPS (723-3847) or by visiting safekidscanada.ca. The
DVD will also be streamed on the Safe Kids Canada Web site later this spring.
Established in 1992, Safe Kids Canada is the national injury prevention
program of The Hospital for Sick Children and is a national leader in
educating parents and promoting effective strategies to prevent unintentional
injuries and deaths of children. For more information about Safe Kids Canada,
please visit safekidscanada.ca or call 1-888-SAFE-TIPS (723-3847).
For further information:
For further information: Jennifer Hall, Safe Kids Canada, Tel: (416)