Rogers Media Television Expands to Include OLN



    TORONTO, Aug. 28 /CNW/ - Rogers Media Television, a division of Rogers
Media Inc., is pleased to announce its takeover of operations of OLN as of
August 31st, 2008. This follows the purchase of the specialty channel which
took place August 1st, 2008.
    OLN is an exciting addition to Rogers' Television offerings which also
include the 5 Citytv stations across Canada, OMNI Ontario (OMNI1 and OMNI 2),
OMNI BC, OMNI Alberta, The Biography Channel and G4TechTV Canada. OLN offers
Canadians experience-based programming taking them on breath-taking adventures
from the comfort of their own living rooms.
    "We are thrilled to welcome OLN into our broadcast family and are pleased
to be able to reach more viewers with the exciting and innovative programming
OLN has to offer," said Alain Strati, Vice President, Specialty TV &
Development, Rogers Media Television. Viewers can turn to OLN this fall for
even more new and original productions including "Which Way To..." staring The
Eagar brothers - Jeff, Chris and Steve. Whether riding up the majestic Nile
River on a felucca boat, hitchhiking across Peru on flatbed trucks, crossing
the Arctic Circle on a reindeer sled, or returning home to Cape Breton, theirs
is a quest to share - with viewers and each other - some of the world's
richest cultures.
    This season will see new acquired programming including the
highly-anticipated "The Academy", where viewers get an arresting look at some
of the most intense police training in America, and "Crusoe", the tale of a
young man who leaves his true love to embark on an adventure only to end up
shipwrecked on a remote tropical island for 28 years, based on the legendary
novel by Daniel Defoe. Fan favourites returning to the OLN schedule include
Season 13 of "The Amazing Race". Sports enthusiasts can continue to rely on
OLN for exciting competition events such as the Tour de France and the 2009
Dakar moving to South America this year.

    OLN is Canada's destination for adventurous entertainment. Through such
homegrown hits as Survivorman, Mantracker, Angry Planet and Ed's Up! and the
internationally-acclaimed The Amazing Race, The Academy, and Tour de France,
OLN offers viewers a chance to take part in real and rugged experiences. And
with exceptional travel programs like Departures, Pilot Guides, Word Travels,
and Amazing Adventures of a Nobody, OLN proves the world is literally one
click away. OLN is part of Rogers Media Inc., a division of Rogers
Communications Inc. (TSX: RCI and NYSE:   RCI) which is a diversified Canadian
communications and media company.

    Rogers Media Inc., a division of Rogers Communications Inc., (TSX: RCI;
NYSE:   RCI), operates Rogers Broadcasting and Rogers Publishing. Rogers
Broadcasting has 52 AM and FM radio stations across Canada. Television
properties include 5 Citytv stations as well as the OMNI multicultural
television stations. Rogers Sportsnet, Canada's live even leader, offers
viewers four channels and Sportsnet HD and the Shopping Channel is a televised
and Internet shopping service. Rogers Publishing produces many well-known
consumer magazines such as Maclean's, Chatelaine, Flare, L'actualité and
Canadian Business, and is the leading publisher of a number of industry,
medical and financial publications. All media properties are integrated with
their own popular web sites. Rogers Media also owns The Toronto Blue Jays
Baseball Club and Rogers Centre, a year-round sports and entertainment
facility.





For further information:

For further information: Veronica Logue, Publicity, Rogers Media
Television, (416) 764-3195, veronica.logue@rci.rogers.com; Andrea Gagliardi,
Director of Publicity, Rogers Media Television, (416) 260-3803,
Andrea.gagliardi@rci.rogers.com


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