Rogers Launches Flexible Price Packages for Apple iPhone 3G



    Starting at $60 for voice and data combined

    TORONTO, June 27 /CNW/ - Rogers Wireless, Canada's largest wireless
carrier with Canada's fastest wireless network, today announced a variety of
voice and data pricing plans for the much-anticipated Apple(R) iPhone 3G set
to hit stores on Friday, July 11. With monthly plans starting at $60 for voice
and data combined, Rogers offers a wide selection of high value price packages
to meet the needs of Canadian iPhone aficionados. All price plans require a
three-year contract.
    iPhone 3G combines all the revolutionary features of iPhone with 3G
networking that is twice as fast(*) as the first generation iPhone, built-in GPS
for expanded location based mobile services, and iPhone 2.0 software which
includes support for Microsoft Exchange ActiveSync and runs the hundreds of
third party applications already built with the recently released iPhone SDK.
    "As Canada's leading wireless carrier, Rogers is thrilled to not only
bring the iPhone 3G to Canada but to make it affordable and accessible to as
many customers as possible," says John Boynton, SVP and Chief Marketing
Officer, Rogers Wireless. "We've designed a pricing structure that offers
affordable, flexible voice and data packages so Canadians can truly unleash
their iPhone 3G experience on Canada's fastest wireless network."

    
    iPhone 3G Price Plans at Rogers Wireless
    ----------------------------------------

    -------------------------------------------------------------------------
                                              Sent      Incoming
                                              Text      Text       Visual
    Price   Voice                    Data     Messages  messages   Voicemail
    -------------------------------------------------------------------------
    $60 /   150 minutes + unlimited  400 MB   75        Unlimited  Unlimited
    month   Evening and Weekend
    -------------------------------------------------------------------------
    $75 /   300 minutes + unlimited  750 MB   100       Unlimited  Unlimited
    month   Evening and Weekend
    -------------------------------------------------------------------------
    $100 /  600 minutes + unlimited  1 GB     200       Unlimited  Unlimited
    month   Evening and Weekend
    -------------------------------------------------------------------------
    $115 /  800 minutes + unlimited  2 GB     300       Unlimited  Unlimited
    month   Evening and Weekend
    -------------------------------------------------------------------------


    Data Usage - What You Get
    -------------------------

    -------------------------------------------------------------------------
    Monthly
    Data Usage   Online Applications
    -------------------------------------------------------------------------
    400 MB       up to 200,000 text emails or 3,100 web pages or 1,360 photo
                 attachments
    -------------------------------------------------------------------------
    750 MB       up to 380,000 text emails or 5,900 web pages or 2,560 photo
                 attachments
    -------------------------------------------------------------------------
    1 GB         up to 524,000 text emails or 8,000 web pages or 3,500 photo
                 attachments
    -------------------------------------------------------------------------
    2 GB         up to 1,048,000 text emails or 16,000 web pages or 7,000
                 photo attachments
    -------------------------------------------------------------------------

    Pricing includes unlimited Wi-Fi access at all Rogers and Fido Hotspots.
Rogers Wireless will also offer two voice value packs for popular wireless
features: a $15 monthly value pack including Caller ID, Who Called, Caller
Ring Trax, 2,500 Sent Text Messages and 2,500 Call Forwarding Minutes; and a
$20 monthly value pack including Caller ID, Who Called, Caller Ring Trax,
10,000 Sent Text Messages and 6:00 p.m. Early Evening Calling and 2,500 Call
Forwarding Minutes.
    Additional information on launch day activities will be coming soon.

    (*) Based on 3G and EDGE testing. Actual speeds may vary due to a variety
        of factors.
    

    About Rogers Wireless
    ---------------------
    Rogers Wireless provides wireless voice and data communications services
across Canada to more than 7.4 million customers under both the Rogers
Wireless and Fido brands. Operating Canada's fastest data and most reliable
voice network with the clearest reception and fewest dropped calls, Rogers
Wireless is Canada's only carrier operating on the global standard GSM and
highly advanced HSPA technology platforms. In addition to providing seamless
roaming in more than 200 countries/areas with its GSM based services, Rogers
Wireless also provides wireless broadband services across Canada utilizing its
2.5GHz fixed wireless spectrum. Rogers Wireless is a subsidiary of Rogers
Communications Inc. (TSX: RCI; NYSE:   RCI), a diversified Canadian
communications and media company. For further information, please visit
www.rogers.com.





For further information:

For further information: Liz Hamilton, Rogers Wireless,
elizabeth.hamilton@rci.rogers.com, (416) 935-8710

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