'Rewards for Recycling' Program to divert 90 truckloads of material from landfill



    
    Canadian Tire and the Ontario Power Authority reward Ontarians for their
    used air conditioners, dehumidifiers and halogen floor lamps
    

    TORONTO, Oct. 16 /CNW/ - As part of its ongoing commitment to providing
customers with eco-friendly products and services, Canadian Tire with support
from the Ontario Power Authority (OPA) is rewarding Ontarians for recycling
their used air conditioners, dehumidifiers and halogen lamps. The Rewards for
Recycling program takes place at Canadian Tire stores across Ontario the
weekends of October 18th and 19th and October 25th and 26th. Residents who
return a used air conditioning unit or dehumidifier will receive a $25 gift
card, while those returning a halogen floor lamp will be rewarded with a $10
gift card.
    The Rewards for Recycling program will not only divert close to 90
truckloads of product from landfill, but will also result in total gross
energy savings of approximately 10.38 million KWh, an estimated equivalent of
the total consumption of over 12,200 households.
    "The Rewards for Recycling program is one of the many ways Canadian Tire
is helping to make a positive impact on the environment," says Reg McLay,
senior vice president, marketing and business development. "By working with
the OPA we are able to reward Ontarians for their environmental efforts and
deliver on our commitment of providing our customers with eco-friendly
products and services."
    "Developing a 'culture of conservation' means responsibly managing all
elements associated with saving energy," says Paul Shervill, vice president
for conservation and sector development, OPA. "We commend Canadian Tire for
encouraging energy savings and for promoting sound environmental behaviour
that considers the full lifecycle of consumer technology, including its proper
disposal."
    The Rewards for Recycling program takes place at more than 200 Canadian
Tire stores across Ontario. Store locations and business hours can be obtained
by visiting canadiantire.ca.

    Canadian Tire Corporation, Limited (TSX: CTC.A, CTC) operates an
inter-related network of businesses engaged in retail, financial services and
petroleum. Canadian Tire Retail, with more than 473 stores across Canada, is
the country's most-shopped retailer of Automotive, Sports and Leisure, and
Home Products. www.canadiantire.ca offers Canadians the opportunity to shop
online. PartSource is an automotive parts specialty chain with 74 stores in
Canada. Canadian Tire Financial Services manages related financial products
and services for retail and petroleum customers. Canadian Tire Petroleum is
the country's largest independent retailer of gasoline with more than 266
outlets and pumps the highest gasoline volume per site in the entire Canadian
industry. Mark's Work Wearhouse operates more than 360 stores across Canada
including L'Equipeur stores in Quebec. More than 57,000 Canadians work across
the Canadian Tire organization from coast-to-coast in the corporation's
retail, financial services, petroleum and apparel businesses.

    The Ontario Power Authority is responsible for ensuring a reliable,
sustainable supply of electricity for Ontario. Its four key areas of focus
are: planning the power system for the long term, leading and co-ordinating
conservation initiatives across the province, ensuring development of needed
generation resources and supporting the continued commercial evolution of the
electricity sector. For more information on the OPA programs, please visit
www.everykilowattcounts.com





For further information:

For further information: Lisa Gibson, Canadian Tire, (416) 544-7655

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