Replens Declared 'Number One Pharmacy-Recommended' Vaginal Moisturizer for Second Year Running



    Replens gets the nod from pharmacists for the second year in a row and
shows why it stands in a category all by itself

    OAKVILLE, Ontario, May 4 /PRNewswire/ -- For the second year in a row,
"Drugstore Canada" named Replens Long-Lasting Vaginal Moisturizer the "number
one pharmacy-recommended" vaginal moisturizer in their annual "Over the
Counter Market Report," solidifying Replens' powerful reputation as the
safest, most effective, and most trusted brand available in stores.
    

    (Photo:  http://www.newscom.com/cgi-bin/prnh/20090504/DA09619)

    
    This year marks the first year that the categories for vaginal
moisturizer and vaginal lubricant have been split into separate items in the
"Drugstore Canada" report, signaling that pharmacists, doctors, nurses, and
consumers alike are learning that a vaginal skin-care moisturizing routine is
as fundamental to vaginal health as a regular skin-care routine is to face and
hands.

    "We are ecstatic to be number one again this year but we can't say we are
surprised," said Bonnie Feeney, President of WellSpring Pharmaceutical Canada.
 "Replens continues to lead the way in a category created specifically for it,
and we continue to be vigilant in our efforts to get the word out about why
women need a vaginal moisturizer to maintain elasticity and to replenish
moisture in a safe, natural-feeling way."

    Decreases in estrogen levels can cause vaginal tissues to become thin,
dry, and less elastic.  Feminine dryness, whether mild or severe, can cause
pain during intimacy and discomfort, even among those who are not sexually
active.

    "Millions of women suffer from vaginal dryness, a real problem that
affects and interferes with their daily lives," said Dr. Machelle M. Seibel, a
Professor of Obstetrics and Gynecology at the University of Massachusetts.
"Vaginal dryness can occur at any age, and its effects range from minor
discomfort to pain during intimacy."

    A decrease in estrogen levels can occur during menopause or
perimenopause, childbirth, breast-feeding, cancer, radiation, hormone therapy,
chemotherapy, ovarian surgery, cigarette smoking, tampon use, excessive
exercise, menstruation, or stress. Certain cancer and diabetes medications and
antidepressants can also cause vaginal dryness.

    "A moisturizer is not a lubricant," said Seibel.  "If dryness is a
recurring complaint, moisturizers provide soothing, immediate, and
long-lasting relief while helping rejuvenate the vaginal lining."

    Replens Long-Lasting Vaginal Moisturizer continuously delivers moisture
for three days, providing safe and soothing relief for this common problem.
Non-prescription Replens starts working immediately with just one treatment.

    "We are honored to be recognized by 'Drugstore Canada' and we will
continue to work hard to get the word out about Replens," said Ms. Feeney. 
"We look forward to being number one again next year."

    Replens Vaginal Moisturizer is available in pharmacies across Canada. 
For more information, call 1-866-337-4500 www.replens.com.

    Lil' Drug Store Products is proud to work with WellSpring Pharmaceutical
Canada Corp. to make Replens Long-Lasting available to women in Canada. 
www.wellspringpharm.com WellSpring is a privately-held company founded in 1999
by Dr. Robert Vukovich to develop and market niche products licensed or
purchased from major pharmaceutical companies.
    




    




For further information:

For further information: Suzy Ginsburg, +1-713-721-4774,
suzy@gcomworks.com, for Replens Web Site: http://www.replens.com             
   http://www.wellspringpharm.com

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