Relay For Life events raise $6.6 million



    VANCOUVER, Oct. 4 /CNW/ - The Canadian Cancer Society, B.C. and Yukon
Division today announced totals from its 2007 Relay For Life signature
fundraising event. Gross revenue from 52 Relays in B.C. and the Yukon was just
over $6.6 million.
    More than 22,000 participants from Coquitlam to Kitimat, the Kootenays
and as far north as Whitehorse, joined the movement to celebrate cancer
progress and survivorship and pay tribute to those who have battled cancer.
    "Relay brings out the true nature of our communities," said Kayla
Stevenson, Vice President, Revenue Development. "The Society is proud to unite
cancer survivors, donors, patients, and families against a cause that affects
us all."
    Stevenson says net revenue in B.C. and the Yukon was around $4.3 million.
Volunteer contributions helped the Society allocate $.63 of every dollar
raised to fund cancer research, prevention, and support programs.
    "We are grateful for the time, energy, and passion shared by almost
4,000 volunteers who took part in Relay and once again played a key role in
bringing more than 50 communities together to fight cancer."
    Each year, the Canadian Cancer Society offers a variety of ways for
donors and volunteers to get involved in fundraising to further its mission to
eradicate cancer and assist those living with the disease. Ways to get
involved include the Relay For Life events, the historical Door-to-Door
Campaign, galas and other special events, direct mail, planned giving and
sponsorships.
    The Society adheres to the Ethical Fundraising and Financial
Accountability Code from Imagine Canada and formally reports its fundraising
results annually. The 2006/2007 Community Report and audited financial
statements are available online at www.cancer.ca.
    Relay For Life takes place in more than 450 towns and cities across
Canada and is hosted in over a dozen countries around the world. Whenever
possible the event is held overnight to reflect the fact cancer never sleeps.
    Statistics indicate a 60 per cent survival rate for people diagnosed with
cancer and Relay continues to build hope for a future where no Canadian fears
the disease.
    "Relay For Life is a healing event," said Melanie Bishop, a volunteer
from Victoria, B.C. who this year took part in her second consecutive Relay.
    "The enthusiasm and support of neighbours, friends, and loved ones at
Relay helps put the cancer experience into perspective. When a community comes
together for Relay it highlights the progress we've made against cancer and
the support available for those who must face the disease."
    The first Relay For Life event in British Columbia took place in
Coquitlam in 1992. Relay has become the Canadian Cancer Society, B.C. and
Yukon Division's single largest community fundraising event.

    Founded in 1938, the Canadian Cancer Society is a national,
community-based organization that seeks to eradicate cancer and improve the
quality of life of people living with cancer. The Society provides valuable
cancer information services, funds research and educates Canadians on cancer
risks. In British Columbia and the Yukon, it has funded $19 million in
B.C.-based research over the last five years and recently established the
Canadian Cancer Society Research Chair in Primary Prevention of Cancer at UBC.




For further information:

For further information: Media contact: Marcelo Dominguez, Manager,
Media Relations, Canadian Cancer Society, B.C. and Yukon Division, T: (604)
675-7340, C: (778) 686-1300, E: mdominguez@bc.cancer.ca

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Canadian Cancer Society (BC and Yukon Division)

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