Rare Method Interactive Corp. announces option grants



    CALGARY, Feb. 15 /CNW/ - Rare Method Interactive Corp. ("Rare Method")
(TSX Venture Exchange, Tier 1 listed under symbol RAM) announces it intends to
proceed with the granting of 900,000 stock options to its Directors and
Officers at an exercise price of $0.15, valid for a period of five years.

    About Rare Method Interactive Corp.

    Rare Method (TSX-V: RAM) is a leading interactive marketing firm that
designs, builds, implements and optimizes strategic interactive marketing
programs that acquire, convert and retain customers. Rare Method offers a full
range of interactive marketing services including interactive marketing
strategies, creative development, technology development, implementation of
interactive marketing programs and campaign optimization. Rare Method has
offices in Calgary, Alberta and Salt Lake City, Utah and was recognized as
Alberta's 2nd fastest growing company by Alberta Venture magazine in 2007.

    The TSX Venture Exchange does not accept responsibility for the adequacy
    or accuracy of this release.

    %SEDAR: 00014945E




For further information:

For further information: Investors and Media: Mr. Tom Short, President,
Rare Method, (403) 543-4500 or investors@raremethod.com

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Rare Method Interactive Corp.

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