/R E P E A T -- Video B-Roll via Satellite - Falls in seniors - A growing concern/



    TORONTO, March 17 /CNW/ - The following B-Roll is available at the listed
times and co-ordinates:

    
    Live Satellite Coordinates:

    DATE OF FEED:   Tuesday, March 18, 2008
    TIME OF FEED:   2:00 - 2:30 PM EDT
    CO-ORDINATES:   Anik F2 C
                    Transponder 1B
                    Audio subcarrier 6.2 and 6.8
                    Downlink frequency 3740 vertical
    TOC             CFA TX 1
    

    STORY SUMMARY: One in every three Canadians over 65 are just a step away
from falling, and that slip, trip or stumble often has serious and costly
consequences. Older Canadians are nine times more likely to suffer an injury
from a fall leading to hospitalization and even death. That is why the
Canadian Chiropractic Association (CCA) and its provincial member associations
are launching Best Foot Forward, a public education program aimed at
preventing falls in seniors. The program follows a Public Health Agency of
Canada report detailing the debilitating and even deadly consequences of
seniors' falls.
    A fall is more likely to mean surgery, lengthy rehabilitation and
restricted activities for an older Canadian than a younger one. Canadian
chiropractors have a message for seniors - "don't let a fall get you down,"
and through the Best Foot Forward program, they are offering practical
prevention advice that most older Canadians will find easy to incorporate into
their daily routine.

    
    SHOT LIST:
    -   Interview with Dr. Brian Gleberzon, DC
    -   Interview with Bruce Raymond on the impact of falling
    -   Additional footage
        -  Active seniors
        -  Dr. Brian Gleberzon, DC with patient
        -  Dr. Brian Gleberzon, DC walking through doors/down the hall and at
           desk
    

    STATIONS, FOR FURTHER INFORMATION, PLEASE CALL: Leslie Walsh,
Fleishman-Hillard Canada, 416.645.8175. For technical information DURING the
satellite feed, please call CNW at (416) 863-5615.

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    Please contact broadcast@newswire.ca to get immediate access.

    As with all CNW Broadcast feeds, this release is offered for your free
and unrestricted news use. Comments regarding the content and quality are
welcomed.

    CNW BROADCAST.





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