MONTREAL, June 16 /CNW Telbec/ - MEGA Brands invites all media
representatives to the official kick-off event of its North American
promotional tour, launching its hottest toy of the year, Battle Strikers.
From June 20 to August 22, MEGA Brands will embark on an exciting summer
adventure where five tour vans will travel to major North American cities to
give kids the Battle Strikers experience. Each tour will hit major locations
and events where kids gather, holding tournaments and giving out prizes.
This Friday, MEGA Brands is giving YOU, the local media, the exhilarating
chance to re-live your childhood by getting a chance to play the new spin on
the classic game of battling tops! Unlike your parents' and grandparents'
battling tops, Battle Strikers require no ripcords or pull strings, and puts
the control of your battling top in your hands for the first time.
Come join us for the official send-off ceremony of the Battle Strikers
Turbo Tour, an employee BBQ, music, and battling tournaments.
Who: Vic Bertrand, Chief Innovation Officer, and Harold Chizick,
Vice-President, Marketing, will be available for interviews.
What: Official Send-Off Ceremony of the North American Tour and photo ops
of the Turbo Tour including:
- Brand ambassadors who will be touring
- Battle Strikers tournament demonstrations
- Battle Strikers tournament gear
- North America Branded vans and tents
When: This Friday, June 19
12:30 pm - 1:30 pm
Where: MEGA Brands head office
4505 Hickmore, Montreal
For more information on Battle Strikers and the Turbo Tour, please visit
About MEGA Brands
MEGA Brands is a trusted family of leading global brands in construction
toys, games & puzzles, arts & crafts and stationery. They offer engaging
creative experiences for children and families through innovative,
well-designed, affordable and high-quality products that deliver on our
Trusted Brands promise. Visit http://www.megabrands.com for more information.
The MEGA logo, Mega Bloks, Rose Art, MagNext and Board Dudes are trademarks of
MEGA Brands Inc. or its affiliates.
For further information:
For further information: or to RSVP: Amy Gregus, Public Relations
Coordinator, (514) 333-5555 x 2507, email@example.com