Public Service Announcement - Santa leading the pack and giving hope



    7th Annual Salvation Army Fundraising Event

    TORONTO, Nov. 12 /CNW/ - On Saturday, December 1st, Canadians across the
country will be walking or running at The Salvation Army's annual fundraising
event, the Santa Shuffle.
    This family fun event takes place on the same day in 34 cites from St.
John's to Victoria. Participants in the 5K run or 1K walk collect pledges to
raise funds that will help feed vulnerable families in your community and
across Canada. Prizes are awarded to the fastest runners or shuffles, as well
as the top fundraisers.
    Get your jingle bells on, register at www.santashuffle.com and join the
festivities. Help give hope today by raising money for a great cause.
    For information on Santa Shuffle locations in your community, visit
www.santashuffle.com today.

    
    Fact Sheet
    ------------------------------------------------------------------------
    The Salvation Army Santa Shuffle

    Event Details
    --------------
    Family oriented 5K fun run and 1 K walk
    Saturday, December 1, 2007 , 10:00 AM

    All funds raised through entry fees and pledges helps The Salvation Army
    to assist families and individuals in need during the Christmas season:
        $50 raised feeds an individual or a couple
        $100 raised feeds a family
        $250 raised feeds 3 families
        $500 raised feeds 5 families
        $1000 raised feeds 10 families

    Event History
    --------------
    In 2001 the event was launched nationally in 20 cities.

    The Santa Shuffle is now in 34 cities nation-wide:
        Barrie, Brampton, Burlington, Calgary, Edmonton, Fredericton, Guelph,
        Halifax, Hamilton, Kelowna, Kitchner, Kingston, London, Mississauga,
        Moncton, Montreal, Nanaimo, Newmarket, Ottawa, Peterborough, Quebec
        City, Regina, Saint John, Sarnia, Saskatoon, St. John's, Sudbury,
        Thunder Bay, Toronto, Vancouver, Victoria, Waterloo, Whitby, Winnipeg
    

    More than 9000 people participated in 34 cities across the country in
2006, raising almost $400,000.

    The Salvation Army
    -------------------
    The Salvation Army is an international Christian organization that began
its work in Canada in 1882 and has grown to become the largest
non-governmental direct provider of social services in the country. The
Salvation Army gives hope and support to vulnerable people today and everyday
in 400 communities across Canada and 111 countries around the world. The
Salvation Army offers practical assistance for children and families, often
tending to the basic necessities of life, provide shelter for homeless people
and rehabilitation for people who have lost control of their lives to an
addiction.
    When you give to The Salvation Army, you are investing in the future of
marginalized and overlooked people in your community.





For further information:

For further information: Media Contacts: Shawna Ogston, Event Publicity,
(403) 870-2009; Andrew Burditt, Territorial Public Relations Director, (416)
422-6208


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