Protecting Peel Region's Watershed One Rain Barrel at a Time

Residents of Peel Region can support ecoCaledon
with a purchase of a Rain Saver Barrel

BRAMPTON, ON, May 19 /CNW/ - Peel Region residents can help quench their gardens' thirst this summer and at the same time help support the local watershed.

Coca-Cola Canada is providing 100 empty beverage concentrate barrels to be converted to Rain Saver Barrels by ecoCaledon, a longstanding advocate of environmental preservation in Peel Region. The presentation was made at Coca-Cola's production facility in Brampton.

"Rain water harvesting is a great example of how people can adapt to changing weather to conserve water and create sustainable communities" said John Wilkinson, Ontario Minister of Environment. "I applaud Coca-Cola for taking a leadership role in conserving our valuable water resources while finding a new purpose for these barrels."

"When you purchase a rain barrel, you help protect the environment, save money on water bills, conserve water during dry periods and prevent polluted run-off," said Jim Cassell, ecoCaledon. "Through the donation of barrels by Coca-Cola, we can offer the community an opportunity to support Peel Region's water efficiency strategy."

Empty concentrate barrels will be converted to Rain Saver Barrels by ecoCaledon volunteers and be available for $50 at the Bolton Recycling Centre, Bernie's Pro Hardware and Davis Feed and Farm Supply.  Proceeds from the Rain Saver Program fund the ecoCaledon Bursary, Healthy Lawns Healthy People and Education programs.  Visit www.ecoCaledon.org for more information.

"Water is the primary ingredient in our beverages and we recognize our responsibility to protect this resource and support local communities", said Sandra Banks, Vice President of Public Affairs and Communications, Coca-Cola Refreshments Canada. "Converting our concentrate barrels into rainwater harvesting containers is an important step in our ongoing efforts towards water conservation".

About ecoCaledon

ecoCaledon is an environmental action group of volunteers established by the Town of Caledon in 1995. The organization promotes programs designed to enhance and protect Caledon's environment, including battery recycling, rain saver barrels, high school education and bursary opportunities, as well as seminars and resources that encourage environmental preservation.

About Coca-Cola Canada

Coca-Cola Canada operates in all ten provinces, employing 6,300 people in more than 50 facilities, including seven production facilities across Canada.  In Brampton, Coca-Cola Refreshments Canada Company employs over 900 associates in the areas of production, warehouse, distribution and sales.  We offer a wide variety of non-alcoholic brands; these beverages include sparkling soft drinks, still waters, juices and fruit beverages, sports drinks, energy drinks, coffees and ready-to-drink teas. Brands include Coca-Cola®, Diet Coke®, Coke Zero®, Sprite®, Fanta®, Nestea®, PowerAde®, Minute Maid®, Dasani® and vitaminwater®. Coca-Cola in Canada is represented by Coca-Cola Refreshments Canada Company and Coca-Cola Ltd.

/NOTE TO PHOTO EDITORS: A photo accompanying this release is available at http://photos.newswire.ca. Images are free to accredited members of the media/


SOURCE Coca-Cola Bottling Company

For further information:

Sally Jacquart, Coca-Cola Canada
T: 416-424-6143
C: 416-873-2847
E: sallyjacquart@coca-cola.com

Jonathon Rose, Office of the Hon. John Wilkinson, Minister of the Environment
T: (416) 314-6739
C: (416) 456-2604
E: Jonathan.Rose@ontario.ca

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Coca-Cola Bottling Company

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